Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Question
Chapter 6.1, Problem 6.1AQ
Summary Introduction
To determine: The reasons due to which the customers might remain loyal to a company providing product variety rather than focusing on price.
Introduction:
The organization which is not competing on price may compete on product variety in which range of products are offered to the customers keeping in mind the degree to which the market is segmented and additional costs of producing small volumes of many varieties but in return satisfying their customers and making them loyal towards their company.
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After searching for following information online:
a.WorldCom fraud
b.Background of the CEO, Bernie Ebbers
c.How WorldCom’s market capitalization grew to one of the largest firms in the US
d. Information on the trial and related court testimony that convicted Bernie Ebbers
e. The internal audit team’s role in discovering and reporting the fraud to the Board of Directors, and
f. The role WorldCom's Controller played in the fraud.
Question 1: Compare the lack of asset forfeiture between Bernard Ebbers and Bernard Madoff.
Question 2: To what extent is it agreeable with Judge Caproni’s statement that Ebbers essentially served a life sentence?
Please provide references.
Refer to Case 1: Monsanto Attempts to Balance Stakeholder Interests
Investors have been complaining about Monsanto’s philanthropic initiatives because they believe they are costing Monsanto valuable resources and do not contribute value. As an executive of Monsanto, how would you explain the value of these initiatives from a stakeholder perspective?
Be sure to address:
Monsanto’s ethical culture
Monsanto’s ethical responsibility, specifically in their use of products such as Roundup
1) Perform an ethical analysis of Facebook. What is the ethical dilemma presented by this case?
2) What is the relationship of privacy to Facebook’s business model?
3) Describe the weaknesses of Facebook’s privacy policies and features. What people, organization, and technology factors have contributed to those weaknesses?
4) Will Facebook be able to have a successful business model without invading privacy? Explain your answer. Could Facebook take any measures to make this possible?
Chapter 6 Solutions
Understanding Business
Ch. 6.1 - Prob. 6.1AQCh. 6.1 - Megan Gibson has always been a big fan of peanut...Ch. 6.1 - Prob. 6.1CQCh. 6.1 - Prob. 6.1DQCh. 6.1 - Prob. 6.1EQCh. 6.1 - Prob. 1TPCh. 6.1 - Prob. 2TPCh. 6.1 - Prob. 3TPCh. 6.1 - Prob. 4TPCh. 6.2 - When Roni Di Lullas dog Midnight had trouble...
Ch. 6.3 - Prob. 1MEDCh. 6.4 - Prob. 6.4AQCh. 6.4 - Prob. 6.4BQCh. 6.4 - Prob. 5TPCh. 6.5 - Prob. 6.5AQCh. 6.5 - Prob. 6TPCh. 6.5 - Prob. 7TPCh. 6 - Prob. 1CECh. 6 - General repair service-paints, makes household...Ch. 6 - Prob. 3CECh. 6 - Prob. 4CECh. 6 - Prob. 1CTCh. 6 - Prob. 2CTCh. 6 - Prob. 3CTCh. 6 - Prob. 1DCSCh. 6 - Prob. 2DCSCh. 6 - Prob. 3DCSCh. 6 - Prob. 4DCSCh. 6 - Prob. 5DCSCh. 6 - Prob. 1PPTCh. 6 - Prob. 2PPTCh. 6 - Prob. 1VCCh. 6 - Prob. 2VCCh. 6 - Prob. 3VC
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