EBK MANAGEMENT
EBK MANAGEMENT
12th Edition
ISBN: 8220100546563
Author: DAFT
Publisher: YUZU
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Chapter 8, Problem 6DQ
Summary Introduction

To describe: The strategies of Wal-Mart, Macy’s and Target using Porter’s competitive strategies.

Concept Introduction: The three competitive strategies of Porter are the cost leadership, differentiation, and focus strategy.

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