busn 5000 week 2 sriram prathi

P3

Develop a response using the following to guide you:     Identify a product/service of your choice. Provide the description of your product (at least 250 words) and market (at least 250 words). Identify your segment, target market, and positioning strategy (at least 250 words). Develop a SWOT analysis with at least four points for each dimension. Develop a PESTLE analysis with at least four points for each dimension.   For any information you reflect within this assignment, ensure a citation. You must include at least six (6) academic sources for this assignment. If possible, use resources outside of the USA and include perspectives from different countries, contexts, and cultures.

You have been hired recently by a large bank in its credit cardmarketing division. The bank has relationships with a large number ofcolleges and prints a wide variety of credit cards featuring college logos,images, and the like. You have been asked to oversee theimplementation of a new program targeting first-year college studentsat the schools with which the bank has a relationship. The bank hasalready purchased the names and home addresses of the incomingclass. You have been told that no credit checks will be required for thesecards as long as the student is over 18 years of age. The bank plans afirst-day-of-school marketing blitz that includes free hats, T-shirts, andbook promotions, as well as free pizza, if the students simply fill out anapplication. Do you think it is a good idea to target this program tothese new students?

Complete description, and interpretation in relation to the signs and symbols to conduct your semiotics analysis

Hi can you help me with the following task about health better/healthcare-related please: Discuss the various e-commerce payment systems (online credit card, alternative payment systems, mobile payment systems, social/mobile payment systems, digital cash/virtual currencies) in relation to your e-commerce proposal related to health better/ healthcare. Select two options that you feel best suit your startup related to health better/ healthcare and justify those(below) choices Organize your healthcare/health better proposal in the following sections Name of the startup, proposal section (Mobile Options, Payment Systems, Security Threats, Make-or-Buy,  Marketing Plan) relation to health better Resources – List the sources researched for this section of the proposal. Ensure that the resources are also properly cited in the body of the work. relation to health better

In the context of the web, what is a cookie? What is the benefit of cookies for online shoppers? What is the risk?

Which of the following is NOT a basis of difference between business and consumer markets a. Market structure and demand b. Nature of the buying unit c. Satisfaction of needs through purchases d. Types of decisions

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based on case titled “Housing.Com: Marketing A Service Offering ” .What segment should Housing.com concentrate on to gain the market share? How should it deal with conflicting interests of the buyer and seller segment?

List/Give examples of 4-5 research objectives and research questions for ‘What the opinions of consumers on a 10 percent reduction in weight, with the price remaining the same, of “Snackers” chocolate bars?’

There are many differences between business and consumer markets in buying behavior differences. Three of these differences are related to (a) transaction value, (b) importance of relationships, and (c) formal, written rules. Choose one of these and explain the difference between business and consumer markets. Make sure you write the chosen dimension (a, b, or c) clearly and explain (rather than just listing).

Use details, specifics, examples to explain your answer. Write five sentences at a minimum.  Quesstion: Give a specific example of how marketers can mitigate one of the perceived risks to market effectively to consumers. Discuss the purchase situation and suggested marketing strategy.

Consumer purchase decisions in an e-commerce context is far from a straight line, step-by-step process. In this assignment you are to reflect on how the consumer purchase decision process looks like in an e-commerce context. Based on readings of provided references you are to provide your thoughts on the topic. Your reflection should include (but is not limited to) thoughts on

Hi! I found the answer here, but it was wrong when I entered it. I can't figure out why, or how to do this problem. Thank you for your help!   A pharmacist has been monitoring sales of a certain over-the-counter pain reliever. Daily sales during the last 15 days were Day: 1 2 3 4 5 6 7 8 9 Number sold: 34 37 40 39 45 43 47 49 48 Day: 10 11 12 13 14 15       Number sold: 52 53 47 53 47 49 a. Assume the data refer to demand rather than sales. Using trend-adjusted exponential smoothing with an initial forecast of 42 for Day 8, an initial trend estimate of 2, and α = β = .3, develop demand forecasts for Days 9 through 16. Then compute the resultant MSE using the error values from Days 8 through 15. (Round your intermediate period-by-period forecast and error values to 3 decimal places.  Round your final MSE answer to 3 decimal places.)

a "ll VOLTE OMANTEL ملاك قبل دقيقة واحدة i moodle1.du.edu.om/mod/quiz/attempt.php?attempt=395034&cmid-246700&page=6 DU - Moodle English (en) - Question 28 refers to the goods-and-services combination the company offers to the target Not yet market. answered Marked out of Select one: 1.00 O a. product P Flag question O b. Place O c price O d. Promotion Next pa Previous page

Im gathering some information about this question, please help me to achieve the responses that needed. Your help will play a big role in my marketing. Thanks!   Direct discussion of how you plan to collect and maintain information of members of your "Community of Practice."

Think about your last purchase either online or in a retail store. Wereyou presented with a nudge? If yes, Page 204what was the nudge? Didyou make the purchase? If not, which item could have been presentedto you as a nudge? Why did you choose this item?

Suppose a car shopper's interests could be known when she visited a dealer website. How would the dealer want to treat her? What about the OEM?

Q.No.2: How is your assessment of companies like Facebook that gather information about your browsing patterns? What benefits and drawback does this pose for consumers? If you were a business owner, what sorts of information would you gather on your customers and how might you utilize it?

Find words which mean the following. 1   a company's sales expressed as a percentage of the total market 2   short-term tactics designed to stimulate stronger sales of a product 3   the situation in which there is only one seller of a product 4   companies offering similar goods or services to the same set of customers 5   a short and easily memorized phrase used in advertising 6   the division of a market into submarkets according to the needs or buying habits of different groups of potential customers 7   a small and specific market segment 8   a factor which makes you superior to competitors in a certain respect 9   a business's total sales revenue 10 a period during which an economy is working below its potential

Quetion in picture

Imagine your retail shop is going into bankrupcy during this economic crisis due to COVID19. You are trying to revive back your business by venturing into an online store. Now you have to focus on selling brands rather than selling prodiucts. How do you change the perception of your customers using the issues below:Issues in consumer imagery: 1.Product positioning and repositioning 2.Positioning of services 3.Perceived Price 4.Perceived quality 5.Store service image 6.Manufacturer’ image 7.Perceived risk

Consumer purchase decisions in an e-commerce context is far from a straight line, step-by-step process. In this assignment you are to reflect on how the consumer purchase decision process looks like in an e-commerce context. Based on readings of provided references you are to provide your thoughts on the topic. Your reflection should include the main differences and similarities between online and offline consumer purchase decision processes

Explain the factors that affect the amount of time and effort a consumermight take when choosing an oral surgeon to get his or her wisdomteeth removed. How would your answer change if the consumer werelooking for a dentist to get a cleaning? How should the office managerfor a dental practice use this information?

Imagine you are a marketing manager for an exercise equipment company. You want to attract elderly people to buy your walking treadmill machine that cost USD10,000. 2. Explain the influence of the reference groups to your target customers using the informational, utilitarian and value influential factors.

24.The goal of market segmentation is to break down the market for a product or a service into different groups of consumers so the firm can: tailor its marketing mix to each individual segment make the sales job easier offer a standard product to every consumer offer a customized product to every consumer make more money