Advertising Campaign Analysis : Apple Essay

Apple Inc. designs, manufactures, and markets personal computers, mobile communication devices, and portable digital music and video players and sells a variety of related software, services, peripherals, and networking solutions. The Company sells its products worldwide through its online stores, its retail stores, its direct sales force, and third-party wholesalers, resellers, and value-added resellers. (Source: Company Form 10-K)

Apple Inc. is an American multinational corporation (MNC) that designs and manufactures consumer electronics and computer software products. The company's best-known hardware products include Macintosh computers, the iPod and the iPhone. Apple software includes the Mac OS X operating system, the iTunes media browser, the iLife suite of multimedia and creativity software, the iWork suite of productivity software, Final Cut Studio, a suite of professional audio and film-industry software products, and Logic Studio, a suite of audio tools. The company operates more than 250 retail stores in nine countries and an online store where hardware and software products are sold. Apple has about 70,000 employees worldwide and

Apple Inc. is an American multinational corporation that designs and manufactures consumer electronics and computer software products. The

Apple Inc. is a multinational corporation which deals in computer software product and consumer electronics. Apple Company’s famous product includes the Mac OS X operating system, the iTunes media browser, iLife suite of multimedia and creativity software and the iWork suite of productivity software. The company is operating in nine countries with 250 retail store and also operating an online store where software and hardware products are sold. The employees of Apple are about 35,000 worldwide and had worldwide annual sales of US$32.48 billion in year ending September 29, 2008 as fiscal year. Apple has established unique reputation in the consumer electronic industry by its distinctive advertising campaigns and comprehensive aesthetic

Apple Inc. is an international American company that produces computer software, cell phones, personal computers and consumer electronic products. The well-known products of Apple include: the iPod, the iPhone, the Macintosh line of computers and the iPad. In 2015, there were 463 Apple stores worldwide. The software of Apple consist on the Mac OS X operating system, iWork suite of productivity software, Final Cut Studio, Logic Studio a music production tool’s suite, iOS; a mobile operating system, the iTunes media browser, the iLife suite of multimedia and creativity software, Aperture; a professional photography package, Air Play, Air print, Safari browsing software (Business Insider, 2013).

As I finished reading a rather intellectually stimulating article in a popular men's magazine, I flipped the page to reveal quite an interesting advertisement. My gaze fell upon the following print ad, which contained the photograph of a decrepit old man dressed in a black suit, wearing a diamond encrusted gold dollar sign ring, embraced by a wedding-gown clad, large breasted, peroxide bleached blond, young bimbo. Next to the shocking newly-weds was a new, cherry red Dodge Viper convertible, parked on a black patterned brick driveway, in front of a gorgeous mansion wall adorned with lavish vegetation and concrete Grecian pottery overflowing with ferns. The inept, liver spotted, incontinent, prune-like old geezer stood in vulgar

The technological era has provided society with mobile technologies allowing people to access a range of news, media and other forms of web interaction on the go. Apple Inc. is a firm that produces numerous styles of technological devices and is arguably one of the most successful firms ever in this specific market. With such high global demand for the products, Apple Inc. continually creates high-end devices. However with a firm as successful as Apple Inc. It causes one to question how Apple grew to be as popular as it is today. One of the significant answers to this question is Advertising. In many modern day television programs and movies, the characters use apple products. The idea of this is a term called product placement, Prior to

Apple is an American multinational corporation that designs and markets consumer electronics, computer software, and personal computers. The company's best-known hardware products include the iMac, the iPod, the iPhone and the iPad. Apple software includes the Mac OS X operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software. It was established on April 1, 1976 in Cupertino, California, and incorporated January 3, 1977, the company was previously named Apple Computer, Inc. for its first 30 years, but removed the word "Computer" on January 9, 2007, to reflect the company's ongoing expansion into the consumer electronics market in addition to its traditional focus on personal computers.

Apple Inc, previously known as Apple Computer Inc. has is a multinational corporation that creates goods such as consumer electronics, personal computers, computer software and commercial software, and commercial servers, and distributes digital media content. Apples most selling core product lines are iPhone smart phones, iPad tablets, iPo portable media players, and mac computer line. Founders Steve jobs and Steve Wozniak effectively created apple

Apple Inc. is an American corporation that is located headquartered in in Cupertino, California that designs, develops, and sells electronics like computer software, online services, and personal computers. It’s very well known for hardware products like the Mac computers, iPods, iPhone and the iPad. Its online services include iCloud, iTunes Store and App Store. Its software includes the OS X and iOS operating systems the iTunes media browser and the Safari web browser. Apple was founded by Steve Jobs, Steve Wozniak and Ronald

This assignment based on Apple Corporation, about current position and reputation regarding ethical and social responsibility also the strategies that it currently employs to market its products. Apple Inc, is an American multinational corporation and world’s second largest information technology company; they designs, develops and sells consumer electronics, computer software and personal computers. Apple was founded by Ronald Wayne, Steve Jobs &Steve Wozniak on April 1,1976.Apple has earned first place among Fortune magazine’s world’s most admired companies also many believe that Apple’s success stems from a combination of

Apple Inc. is an American multinational corporation that designs and manufactures consumer electrics and computer software products. The best well-known hardware product are the Macintash line of computers, the iPad, the iPod, and the iPhone. As of August 2011, Apple is the largest company in the world by market capitalization and therefore, also the most valuable technology company in the world, a head of Microsoft.

Motivation can also be in form of training. Beach House is in the IT sector, hence, faces a lot of competition as regards to coming up with advanced and trendy technology. Most IT companies subject their employees to continual training in order to improve their skills and make them innovative. Top IT companies like Apple Incorporated have an elaborate internal training program, called Apple University, which inculcates Apple employees into Apple business culture and educate the about the company’s history (Chen 2014). This is partly one of the reasons why Apple Inc. has been performing well in the last decade. Beach House needs to have a training program that indoctrinates its personnel into a culture of high performance. The company’s management can remind both teams of past achievement, and seek to make both groups want to attain such feats. Additionally, the company needs to realise that each individual prioritises needs differently, for instance, some employees aspire for ascribed achievement. This concept is explained by the McClelland’s acquired needs theory, which argues that some needs are acquired during an individual’s lifetime, people do not inherit them, but learn about them through life’s experiences (Daft 2014). It would generally be assumed that individuals working in Beach House want to achieve personal goals. The company can provide an enabling environment where people are guaranteed of forms of achievement such as awards.

Apple is a multinational technology company that designs, develops and sells consumer electronics, computer software, and online services.

Apple Inc. is an American multinational organization that design, manufactures and sells the high technological electronics, online services, computer software and accessories. The product and services of Apple Inc. consist of iPhone, iPod, iPad, Mac, Apple watch, software (ios operating system, icloud) and so on. Apple is the leading brand in the mobile market across the globe. Apple delivers the applications through iTunes store, Mac App Store developed by the Apple Inc itself. The company offers its product worldwide via different retail stores, showroom, online stores,