Analyze and present research information
Part A: Prepare to conduct research
The first part of this assessment task requires you to develop a brief for the Manager that summarizes member feedback, as well as identifies the research that you will conduct. Your assessor will provide you with the feedback register.
From: aairbliss@hotmail.com
To: Ling@barklycollege.com
Subject: summarizes member feedback
Dear Ling,
Refer summarized member feedback for develop manager performance as follow:
Evaluation manager of operations for the water to ensure that team members receive regular feedback from thoroughly committed to identify changes that are required in the human resources division. Official assessments should be performed at least once in each year. Can you give me the feedback on this report please.
Kind regards,
Jularat Thanganan
Fitness centre member feedback brief
According to the collected and analyses fitness centre members’ feedback, below are the summary of the analyses results:
• The level of customer satisfaction.
The term commonly used in the market. It is a measure of the products and services provided by companies that meet or exceed customer expectations. The satisfaction of customers is scheduled to be up. "The number of customers or the percentage of customers who all have experience of companies with products or services in excess of the target of satisfaction.
• The customer service center.
An exceptional level of customer service displayed by the staff:
Today’s world competition is very strong in every kind of businesses. Every organisations must provide high quality products or services in order to survive, however their competitors also providing the same or comparable products or services. An important way to an organisation to get an edge over its competitors is to provide extra service to satisfy and delight their customers, which can retain them and also gain new customers. Therefore the achievement of customer satisfaction must be a major objective in all organisations.
Feedback is provided in relation to the assessment criteria (box on left) that were given to you with the assessment specification.
The Customer Satisfaction category allows the experts to look at the company’s design and delivery of products and services with a high level of customer satisfaction. The applicant will need to address how the company identifies market segments, the level of focus on the market segments, how product features and service are selected to best serve the market segments that were identified, how the company develops customer relationships, key factors in customer satisfaction and how the company obtains and utilizes customer feedback to improve performance.
Sample fitness centre customer survey questionnaire: (Students need to design 10 questions to conduct the customer
Customer satisfaction can be gauged by a number of indicators including fewer customer complaints, less product returns, a greater number of customer referrals, and a greater number of referrals per customer. An increase in customer requests for new products or services would demonstrate greater customer interest. Customer satisfaction and brand name awareness can also be gauged through either in-store or internet based surveys.
Fitness is in. The percentage of people belonging to health clubs and gyms has doubled over the past 20 years. More growth is expected, fueled by an aging Baby Boomer generation in search of eternal youth and the reality that regular exercise can prevent or control diseases that are driving health care costs relentlessly upward. The 24/7 fitness opportunity is the newest model of fitness centers today.
It is often difficult to understand the decision making of people that lack the mental stability of average people. Many people may argue that mental illness has no relation to crime. Sherry Glied, and Richard G. Frank search for an explanation of violent acts and how they can be linked to some clues of psychological abnormalities. In the academic article, "Mental Illness and Violence: Lessons from the Evidence," Glied and Frank discuss the reason for which a person may become violent, whether it deals with mental health or has no relation at all. Meanwhile, Jeffrey H, Nathan, and others, conducted experiments regarding mental health problems and the seriousness of criminal issues. In, "Attribution and Serious Mental Illness: Understanding Multiple Perspectives and Ethno Cultural factors," these scholars focused on the idea that mental illness and violence are set off by other attributes, such as stress, anger and family problems. Both of these articles deal with the aspects of mental illness and the possible links to violence. In further discussion, readers will be able to understand the studies with different approaches, such as the type of audience they attract. Also, the scholars present evidence to prove the credibility of their studies.
In the evaluation process the feedback plays an important role. The Danielson Framework explains and defines the importance of collaboration.
Build the management-research question hierarchy, through the investigative questions stage. Then compare your list with the measurement questions asked.
This worksheet is for analyzing primary sources, which for the purpose of this project are popular culture media: texts created for a mass audience with some commercial component, either through sales, subscription, or advertising revenue: advertisements, videos, television shows, news articles or programs, popular music, etc.
Quantitative and Qualitative are said to be systematic in different design. Both design have to follow a process system that involved defining a principle of research.
Customer satisfaction and service quality are the two important components that direct anyone’s attention in every concept related to marketing, services, etc. (Spreng and Mackoy, 2006). In today’s competitive era, the success lies in
Kotler & Keller (2008) build on this definition, stating that customer satisfaction is determined by “the degree to which someone is happy or disappointed with the observed performance of a product in relation to his or her expectations”. Performance that is below expectations leads to a dissatisfied customer, while performance that satisfies expectations produces satisfied customers. Expectations being exceeded leads to a “very satisfied or even pleasantly surprised customer” (Kotler & Keller, 2003, p. 80).
The study for this thesis will be exploratory research using secondary data collected by the communication agency, MESH Planning. The agency developed an innovative approach called ‘real-time experience tracking’, which involves three stages of data collection. And both qualitative and quantitative data will be collected and used in this context in order to get an insight of critical incidents.
Service quality represents a fundamental aspect of delivery, which strongly influences consumer satisfaction and, as a result, loyalty. In today’s global market a customer’s service expectation has to be met and exceeded eventually in order to retain customers as well as achieve success. Perceived quality of a product or a service is becoming one of the major competitive factors in the business world and has led to the innovation of the ‘Quality Era’ (Peeler, 1996). In simple words, the comparison of customer expectations with service performance is service quality. On the other hand, customer satisfaction is defined as a pleasurable fulfilment response toward a good, service, benefit, or reward (Oliver, 1997). Both of these