Apple Inc Management Information System Project

Climbing from $146.9 million in 2007 to $528.8 million in 2013, the net cash provided by operating activities has almost tripled and reached a CAGR of 23.79%.

Apple Incorporation is one of the largest organizations dealing into Information Technology. Apple has a host of products ranging from Laptops, Desktops, Mobile Phones and Multimedia Devices. The company has been extremely innovative in the field of multimedia and it owes it success to one of the greatest innovators, Steve Jobs. The company has always believed in innovation and that is the major reason why it has been so successful in the mobile phone segment. In recent years Apple is second only to Samsung in the Global Mobile Phone industry. However the operations have been largely based in the United States and in times of recession any organization needs to focus on economies of scale and thus focus on growth

Apple Inc, best known as Apple is an American based global company that designs and sells electronics, PCs and computer software. The company was established in 1976 by Steve Jobs and Steve Wozniak and was incorporated in 1977. Some of the Apple’s best-known products are the Macintosh range of personal computers, iPod, iPhone, and iPad. By 2012, Apple reported to have more than 300 retail stores located in more than 10 countries in the world and more than 60, 000 employees on permanent employment, and about 2,800 on temporal employment. Despite the success the company, Apple has faced hard competition from other electronics manufacturing companies. The objective of this paper is to develop a strategic plan that will enable Apple improve its position in the personal computer industry. The paper will use Michael Porter’s forces; key success factors, SWOT analysis and the competitive strength to point out specific, workable recommendations that will allow Apple stay afloat and improve its position in the personal computer industry (Gamble & Marino 2012).

The purpose of this report is to give an analysis of the major issues that Apple Inc is facing or may face in the future. It includes an overview of the company in terms of external and internal issues and later gives recommendations on how certain issues can be resolved or prevented. The report first gives a brief explanation on the methodology that has been used and is followed by the main findings from the research. The findings include a description of the issue as well as each issue being analyzed through one of the six perspectives. It later follows conclusions about Apple and leads to recommendations that can be followed up to fix certain issues.

This report was done within Strategic Management course it consists on choosing a well known company that the public in general is familiar with and using the Hambrick/Fredrickson five element model describes how the strategy of a company can be seen. For this analysis I chose Apple Inc. because I think that it meets the requirements. Concluding the report, there is a summary where the soundness and successfulness of the company are evaluated.

Revenues to Cash: This ratio has been steadily, and aggressively increasing over the 3 year period averaging about 70% increase.

Successful organizations are always looking for ways to improve process and procedures, increase revenues and profits, while staying relevant in today’s business world. Strong leadership is the backbone of any organization and is the catalyst for driving a culture of innovation and change. Organizations looking to make small or large-scale changes typically do so through the implementation of work projects. Projects are collaborative efforts carefully planned and designed to achieve a specific goal. According to Young (2010), “projects take careful planning, and a successful project is one that is done on time and within budget” (p.344). Project management is the activity of planning, organizing, motivating, and controlling resources, while monitoring procedures and timelines, and usually has an assigned project manager (PM). Organizations such as Apple are known to have many projects in motion at any given time. This many projects happening simultaneously can be extremely complex, expensive, and taxing on resources, but somehow Apple has managed to implement project after project with huge success.

Overall, the most important figure in the income statement is the net income which increased from $351,000 under seasonal production to $521,000 under level monthly production.

Resource management is another interesting and important topic in the business of various organizations engaged in the manufacturing and sale of goods and service. Several organizations in the technology industry have managed to make investments in this industry, and thus it is important to monitor the use of various resources to avoid wastage. Resource management is currently considered as a strategy that is focused on reducing the cost of production and thus reducing the cost of products in the market; important in influencing customers to buy the product. The resources that are managed in an organization include human skills, financial resources, information technology, inventory and production resources. Through resource management, Apple Inc. is able to utilize its resources well and avoid wastage in order to achieve increased product development and ultimately increased market share.

Issue 03: The weak area of Apple Inc. is the fact that most of its products are all available in the market. Consumers around the world have many options to popular hardware and software devices and operating systems. Since PCs are the one that are

In the present age, Apple is the world's second-largest information technology company. Therefore, in order to apple MIS knowledge and skill into the reality, Apple is supposed to be an appropriate firm to analyze MIS issues. These issues will be represented in following order:

Nowadays, Apple has positioned itself to be an innovator in the personal computer industry and Apple has developed by offering modern products compared to its competitors. According to Apple’s mission statement last year, “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App store, and is defining the future of mobile media and computing devices with iPad.” (Business Management,

Introduction The intention of presenting this report is to give a full strategic appraisal and evaluation of Apple Inc. In 1976, the company was founded in a garage in Santa Clara, California. The American multinational corporation mainly involves in designing and marketing consumer electronics, computer software and as well as personal computers. Differentiation is the current strategy position of Apple Inc. There are five main firms in the PC industry and among them; the world’s leading brand is Dell. Apple’s major target is to sustain their present strategic position and to take over the market position as a leader. The key stakeholders include Steve Jobs, employees, lenders and the government.

It is beyond all doubt that Apple Inc is one of the most successful and well-known companied all over the world nowadays. What’s more, the company is considered to be the leader of the industry The Apple products are of high quality and in high demand on all the markets. Apple services and stores are the gold standards for all the followers and niche players of the industry. Moreover, the majority of Apple customers are extremely loyal to the brands. Once they started using its high-technical products they keep doing it. At the same time the market share of the company is increasing constantly. Probably all the competitors are questioning what is the key to Apple Company’s success. It is important to note that the whole strategy determines the success of the business and the strategic analysis of the company can help to identify the main criteria. Thus, the object of the research paper is to develop a strategic analysis of Apple Inc, including its internal and external environment.

Customer Relationship Management (CRM): Customer relation management (CRM) is a cross functional enterprise system that computerizes numerous customers serving form in direct marketing, sales, customer service and accounting management. CRM allows a company to distinguish and focus on their best customer so that they can be held as a loyal customer for a longer period of time.