Assignment 2014
Unit 10 - Market Research in business
Unit 36 - Starting a Small Business
Assignment 2013 – 2014
Zed Hussain, Adrian Chambers, Vickie Henderson, Liz Huck
Final Submission – 16.06.2014
Unit 10 – Market Research in Business
To achieve a pass grade the evidence must show that the learner is able to:
To achieve a merit grade the evidence must show that in addition to the pass criteria the learner is able to:
To achieve a distinction grade the evidence must show that in addition to the pass and merit criteria the learner is able to:
P1 Describe types of market research
P2 Explain how different market research methods have been used to make a …show more content…
This task addresses P4 - Unit 10
Interpreting Finding
From the research your group has conducted you need to present your finding in a range of formats that include graphs, charts, diagrams, statistic information (mean, mode, median, range and percentages)
Also need to include information identifying the following
1. What demand do you think there is for your business?
2. What is your competitive edge?
3. Who is your target market?
4. What is your unique selling point (USP)?
5. Who are your ccompetitors (map similar business in the local area)?
6.
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