Case Study Of REB Chicken Dealer

The first KFC was opened in Tiananmen Square, China 1987; it struggled as western food was unknown to the east. This was still a very conservative nation, not prepared for the “Fast Food” takeover. The restaurant did pretty well, but grew slowly. The Harvard business review, stated that “in 1992 the Chinese government granted foreign companies greater access to markets, KFC China’s managers gradually developed the blueprint that would transform the chain.” (Yums' China, 2017) Although they have done well for themselves they struggled, as growth was steady but slow and their customer base was shrinking. “In November 2016 Yum China Holdings, Inc. became a licensee of Yum brands in Mainland China; they have exclusive rights to KFC.” (Yums' China, 2017) Yum controls approximately 7,300 restaurants and more than 400,000 employees in more than 1, 100 cities. YUMS generated over $8bln in sales in 2015.

This is because, when the condition of the current market is not doing well, some strategy in considering the increase in the foods price, introducing a new dish should be limited due to the less or limited spending of the customers. The best option to secure and have a constant business growth during these time is to have more promotions and value set meal to attract the customers.

What strategy should Daloon undertake to build and stabilize its sales in the catering market?

There is a need for an increase in sales for your company. The increase in sales can be achieved by implementing a rebate program. The rebate program will entice your customers to buy the items that have the rebates as well as other items, because the customer will already be inside of your store. This will help your company to increase their sales while not having to spend as much money compared to other strategies.

Menu items could be revamped to increase sales as customer’s demands change. Another opportunity would be to start delivering food to homes that would also increase sales as there are many customers who are happy to pay extra for the convenience factor.

But thing will not always go smoothly especially in our industry. We know that there will be ups and down depending on what time of the year it is; therefore when this time comes we decided to start promotional items that will entice the customer into our restaurant. For example, happy hours, Brunch, Holiday special, and discount. When people are happy with our restaurant, they will surely come over. There are also thing we can look up to in other to generate more revenue for our place. For instance, the Chinese festival celebration. These celebrations like Azure dragon festival, Shangsi, Qing Ming, Dragon Boat, Double seventh etc. our target market will like to celebrate these festivals and will take their family members out on a food outing, and our restaurant is just the perfect place to come to. Something that will make them feel like they are celebrating it as a big nation just like back home. That will increase our sales for the

Effective marketing strategies enable a franchise to efficiently respond to the increased demand for fast food product offerings and eventually leads to the increase in its market share. For this purpose, Chick-Fil-A already being a leader in markets it has already set up shop with innovative products like the boneless chicken breast sandwich, it can offer a fresh fast food experience to the Mauritian fast food customers. Kentucky Fried Chicken has already been in the Mauritian Fast food industry since 1983. Hence, Chick-Fil-A would be a relatively new product in the Market, and a proper evaluation of the external market factors is necessary. The external market analysis would provide insight into the opportunities and threats that the entry of

We live in a world of social media today, if word get out that your using a loophole in the system of describing your chicken as “free range” and it isn’t this would spread and the reputation and loyalty of your company may dissolve. Also if your chicken are actually free range you can use social media to show that which may bring more customer because of the practice you promote.

Borneo Poultry Sdn. Bhd is a company that focusing on production of chicken’s meat which will soon to be one of the companies responsible in supplying poultry products in Sabah, specifically in Kota Kinabalu district. Borneo Poultry farm is located in sub-urban industrialised area in Jalan Tuaran, Inanam. The company have three business partners and aided with three experienced workers. Chicken’s farming is a lucrative business since chicken’s meat are consumed by universal consumer and it is cheap compared to other livestock meat thus lower and medium income family could afford buying it. With developing modern equipments and advanced technology, chicken’s farming is a booming sector. Chicken’s farming can be

Through this business marketing, 300 premium supplier make a business with Restaurant N’Joy to promote their business. Some of the supplier or company are likes The Shilla Hotel, Lotte Hotel, Intercontinental Hotel, Bulgogi Brothers and others. They want help customer to be in touch with Korea’s branded restaurant while getting cheaper price using the coupon provided by Restaurant N’Joy.

Well known for fried chicken, Kentucky Fried Chicken is a world-wide spreading chain fast-food restaurant. Having found several KFC branches in Nakhon Pathom, Thailand, I have decided to conduct an observation at the KFC located on the second floor of Tesco Lotus Salaya in this province. This observation takes place during the evening between 5 p.m. and 7 p.m. on 20 October 2016 in one of the large shopping malls where all kinds of daily needs from textiles, accessories, groceries, electronics to children garments are easily available.

The current situation is that Billy’s Big Boy have come up with a new business strategy and they want Southern Foods to start to product shorter runs of promotional relishes

* Create more interest to customers to buy their products, letting them know that they offer a good quality and tasty product that can be put on the table in minutes.

The threats of substitute are also very important for the organisations to consider to retail business leading position in the competitive market. If there are many substitute products and services for the customers, they can buy those substitutes for usage that negatively impact on the business performance (Langlois and Richards, 2011). Furthermore, the products and services should be offered with the quality that will exceed the quality and performance of the substitute products (Kotler, & Armstrong, 2006). As a result, the organizations will be able to sell their products and services in a large scale. In case of Indian market for the McDonalds, the local people have many substitute foods to eat during

I will collect chicken and eggs from different producer near to Dhaka city especially from Narayangonj. Chicken and eggs will be distributed to restaurant, super shop, hotel, community center, and bakery and catering houses around Dhaka city. Prolong the sufficient supply to the customer is one of my most important purpose. I want to supply extend area of Dhaka city with affordable price.