Tesla Motor : Sustainable Development

1441 WordsDec 12, 20146 Pages
Han Yan Market Society 12/December/2014 Tesla Motor--Sustainable Industry The world is calling to the urgency of making progress toward economic development that could be sustained without depleting natural resources or harming the environment. “The term sustainable development means different things to different people. But, in essence, it is concerned with meeting the needs of people today without compromising the ability of future generations to meet their own needs” (World Business Council for Sustainable Development, 2014). Furthermore, sustainable development is a compelling idea for many people. It is concerned with how business can contribute to some of the most significant challenges that the world faces today, such as the…show more content…
It is the marker of Roadster, Model S and upcoming Model X, which creates vehicles that conform to all U.S. safety, environmental and durability standards. Tesla’s mission is accelerating the world’s transition to sustainable transport with a full range of increasingly affordable electric cars. In October 17th, 2006, Tesla motors was named a recipient of the Global Green USA product/industrial design award for its work in developing the Tesla Roadster, the worlds’ first all-electric, Lithium-ion battery powered sports car. “There couldn’t be a more important time for these innovators,” said Mikhail Gorbachev, President of Green Cross international, Global Green USA’s parent organization, through an interpreter. “Designing a more sustainable and secure world will make us all safer and healthier”(Tesla Motors, Inc., 2006). Furthermore, “sustainability and resource depletion are among our deepest concerns,” said Martin Eberhard, CEO and co-founder of Tesla Motors. “We set out to design a car that combines style, acceleration and handing with advanced technologies in order to make the Tesla Roadster a viable alternative to fossil-fuel cars” (Tesla Motors, Inc., 2006). In order to enable a continuous reduction in the cost of long range battery packs in parallel with manufacturing at the volumes requires to enable Tesla to meet its goal of advancing mass market electric vehicles.

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