The development of sharing economy in tourism and hospitality
The sharing economy has started become more prominent between 2011 and 2012 after the exceptional accomplishment by Airbnb and Uber. (Martin, 2016). Acording to Carr (2012), Airbnb has become a major element in changing the stagnant hotel industry back in 2011 which has paved the way for sharing economy. Schor and Fitzmaurice (410:2015), further elaborate terms such as “sharing economy”, “collaborative consumpation”, or “peer to peer economy” are common terms used to define an activity of sharing between one person to another to provide items or services that let the user the ease of using a certain services or goods without having to own or buy the said items or service.
In sharing
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(2016) towards the participants who have used Airbnb, users have shown that they do not see Airbnb as the appropriate substitute for hotel. Majority sees the lodging listed in Airbnb is more suited for younger people or people with lower income as travelling is made easier and more affordable with Airbnb. Mostly agrees staying at places recommended by Airbnb allows visitors to experience the area better than hotels.
However, based on the interview conducted in research with 12 hotel executives, majority perceived Airbnb imposed no threat towards hotel business as they feel Airbnb is more appropriate for travellers who are looking for houses rather than rooms (Varma et al, 2016). As a consequence, they believe Airbnb and hotel industry are two separate division as Airbnb is seen as a company that is existed to provide services that cannot be fulfilled by hotels. For example, certain travellers who are looking for adventures will be more satisfied to stay at accommodation by Airbnb rather than hotels because they offer a reasonably intimate atmosphere than hotels. In addition, for guests who are travelling with families, Airbnb is a more reasonable choice in terms of cheaper accommodation as some hotels prohibited more than four people to stay in one
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Conversely, Queensland Tourism Industry Council (2014) perceive Airbnb can be a menace to the traditional tourism and hospitality business mainly towards budget hotels. A research on the impact of Airbnb to hotel profits in Texas by Zervas et al. (2015) also shown the impacts are greater for budget hotels, independent hotels and hotels that are not suitable for business travellers. This is due to the accommodation provided by Airbnb is relatively cheaper than hotels in certain region and is far more worthwhile by giving the traveller a more significant social encounters with the locals living within the
Airbnb, Inc. operates an online community marketplace for people to list, discover, and book accommodations worldwide via online
If a customer books in a well known hotel, they know for what they are getting paid, they offer the customers with cleanliness, amenities, comfort and the host of services. Staying in Airbnb is different, it is like staying in strangers’ house, they may lack in consistency, but they will compensate it with the authenticity and cheap lodging. People, who have the attitude to mingle up with the locals, can prefer Airbnb.
The guests get to stay in an actual house with all the amenities of home for less than most good hotels, and the host doesn't have to let their home sit vacant while they are away. Instead, they can make money off of it. While there are questions about city zoning ordinances and whether Airbnb hosts must have the same safety protections as hotels have, the industry is booming and expanding world-wide.
Developing a business plan for an existing business or conducting a feasibility study for a new venture requires a thorough analysis of market conditions. Market conditions in your area have a significant impact on the profitability of your hotel or motel. The strength of the local lodging market affects how many rooms you can sell and the rates that you can charge. This guidebook will help you analyze your market so that you can gauge the potential of your operation and make more informed operating and investment decisions. On the pages that follow are a series of checklists to help you collect and analyze information as part of a hotel/motel market analysis. The checklists, tailored to the hotel/motel
Airbnb makes the temporary rental process easier for people get houses full of paying customers displacing the previous tenants and closing the available rental properties. Like the case of when the apartment building owner Chris Butler who evicted out all of his tenants on the grounds of owner-occupied move-in. Even though it is completely legal for someone to claim that they intend to move in. The problem with what Butler did was evict and not move in, and instead renting out all of the vacant apartment
Economic Impact studies, conducted by Airbnb themselves, have attempted to show the public that Airbnb is a good thing for communities and the world. And it’s working. In a study conducted in 2012 by Airbnb, it was shown that Airbnb generated 56 million dollars in added local spending and creates approximately 430 jobs in San Francisco alone. It was also noted that nearly 56 percent of Airbnb hosts claimed that they used the added income from hosting toward their mortgage. All of this information paints a picture in people’s minds that Airbnb is helpful to local communities.
According to city economist Ted Egan, every time a city loses a permanent apartment house for short-term rent, it has a net negative economic effect of $ 250,000 to $ 300,000. It easily adds more than about $ 1 million a month to taxes that Airbnb transfers to the city. And every time a city wants to build a new building of affordable housing to replace one that is lost as a result of eviction without guilt, it needs to work out several hundred thousand dollars of subsidies from other countries. This reinforces the current paralysis of the city for building the right mix of subsidized and market housing."Technology challenges the decision makers and the government, as these products help to quickly scale up fairly old ideas, such as couchsurfing or subletting into practical methods, with which virtually anyone can easily participate," said City Manager in an Airbnb poll.
The online marketing today has become an integral part of people’s lives. There people can buy digital products or services from a seller through companies such as Uber, Lyft, Amazon, E-bay, or Airbnb, This development in the online environment calls for new laws to regulate them. The laws reflect the needs, represent solutions to problems that people have noticed in their daily activities, and influence the society. They created within a society will work to develop it, to bring order in it, and to protect its citizens. Along with Uber and Lyft , Airbnb activities were the target of complaints by Chicago residents. In the article “Chicago May Regulate Airbnb,” by John Byrne, the author presents a huge debate about Airbnb regulation. John Byrne
“The Airbnb community benefits local economies across the world by supporting residents and local businesses, and encouraging cultural exchange” (Airbnb,2017)
It is common knowledge that the prices people have to pay for accommodation in hotels vary enormously. Furthermore, hotel revenue managers probably posses or more or less accurate intuition of what causes room rates to diverge. However, they do not know how Online Travel Agent sites select the leading hotels to be placed on their first search page. In this respect, some determinants are expected to be associated with hotel prices in a more or less linear way. To say it differently, price differences between hotels underscore the presence or not of some variables expected to influence the latter. It is essential for hotels to understand how they can price
Numbers don’t lie, as pointed out by the travel firm Phocusright, from 2011 to 2015 the amount of people who chose “private accommodations” over hotels went from 10% to about 33% (Glusac). Airbnb has become a reliable option for every type of traveler, including those who travel for leisure or for business. It is also undeniable that Airbnb offers a much wider range of products than hotels such as the ability to stay in a tree house or on a boat.
Since our research taught us that such a large chunk of college students are unaware of Airbnb but become interested in the service upon learning about it, it is our opinion that the best research goal moving forward would be to learn how to best inform college students about the services that Airbnb has to offer. We would like to achieve this research goal through further in-depth interviews with individuals who have never previously heard of Airbnb. We will also create two new surveys; one that will cater to individuals who have previously used Airbnb and another that will cater to individuals who have never heard of or utilized Airbnb. Through these methods of research, we will be able to achieve our overall goal of discovering how to expand the Airbnb market to college students.
In recent years, Airbnb has become one the most popular brand in the world. It offers the out-of-town visitor an authentically local experience. According to Goodwin (2015), Airbnb owns no real estate but is the world’s largest accommodation provider. It has also changed hotel design or redefined hospitality. Moreover, several big brands of the hotel such as Hilton, Marriot, Accor have been threatened directly to benefits from the rapid development of Airbnb. For the reader to have a better understanding of the topic, this essay will introduce to Airbnb, the services it offers, and my position on Airbnb’s effect on the commodification of hospitality. Secondly, the article will explore how Airbnb delivers or facilitates authentic experiences
Companies like Airbnb and Uber allow owners to use their assets more efficiently, to the benefit of all. Just like it is more efficient for two steel companies with excess capacity to step up production than it is to add a new steel plant to the mix, it is more efficient to use a town’s vacant bedrooms for visitors than to build
One cannot deny that Airbnb home-sharing business model has given the economy a new direction. Airbnb has generated opportunities and jobs for people earning income and gives people a respite from the burden of their large home loans. Therefore, Airbnb’s market share in comparison to hotel industry has been gradually growing and in 2017, it could reach 10% in the Western and the Eastern Europe (Kookie). For these reasons, it has brought a positive effect on economic development. Moreover, Airbnb is a social business, as it provides people with new lifestyle