Helping a customer understand why an offering is desirable infuses a value proposition with ________ utility Group of answer choices Form Place Possession Time
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A: True
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Helping a customer understand why an offering is desirable infuses a value proposition with ________ utility
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- 1) What is the primary objective of transaction-focused selling? A) creating value through repeat business transactions B) building a relationship with the customer C) lowering the cost of goods sold to the customer D) maximizing sales in the short run 2) Which of the following aspects of achieving a market orientation do salespeople have the most opportunity to participate in? A) gathering information about customers needs B) sharing information throughout the organization C) influencing the market direction D) ensuring high levels of customer satisfaction 3) What does the extensive direct contact that salespeople have with existing and prospective customers lead many companies to do? A) rely more on call centre information B) treat salespeople as key sources of market information and feedback C) recruit and hire only those people who have extensive retail experience D) hire outside companies to perform marketing research 4) According to the textbook, how are the steps in the…Discuss four reasons why some organizations fail to conduct need assessent as thoroughly as they need to before the development and delivery of a training program check_circle Expert Answer Step 1 A needs assessment is essential because it supports a company to manage the ways that are hindering it from arriving at its craved purposes. Step 2 Given below are the four reasons that show why some organizations fail to manage need assessment as completely as they need to before the development and delivery of a training program- Require Judgement Time-consuming Misunderstanding about assessment Incapability to determine the uses of assessment Step 3 Need Assessment needs an understanding of the different parameters that are going to affect the organization in the future or are already affecting it. Judgment should be accurate in all manner which can be done only through proper analysis and evaluation. But in actuality, managers and employees think that it takes more…The selling process consists of several steps that the salesperson must master, focusing on the goals of ________ and ________ from them. Question 15Answer a. getting new customers; obtaining orders b. closing sales; getting orders c. overcoming objections; developing relationships d. managing old customers; following up e. getting new customers; obtaining service ideas
- Which content is appropriate for visitors in the sales funnel? A) Surveys B) How-to videos C) Pricing information D) Contributed articles E) Customer referencesWHICH OF THE FOLLOWING IS NOT A WAY TO IDENTIFY AN OPPORTUNITY? a.Trying out alternative uses of existing products b.Observing trends c.Solving a problem d.Finding gaps in the marketplace17.is the total combined customer lifetime values of all current and potential customers of the company. a. Value Proposition. b. Customer Equity. c. Customer Value. d. Market share. Clear my choice
- When marketers focus on comparing their product versus a competitor's product, theySingle choice. a. should be concerned with total product offering b. look at the relative quality c. formulate a SWOT analysis d. look at the relative quality and total product offeringPlease answer only question 4 and 5 and answer 1,2 and 3 have already been solved. Develop a response using the following to guide you: Identify a product/service of your choice. the prduct here is IPhones Provide the description of your product (at least 250 words) and market (at least 250 words). Identify your segment, target market, and positioning strategy (at least 250 words). Develop a SWOT analysis with at least four points for each dimension. Develop a PESTLE analysis with at least four points for each dimension.In 500 + words (single spaced), Explain and discuss Companies/Customers A) When do companies want relationships with customers B) When do companies NOT want relationships with customers
- Assume that you are working in the marketing department of a major manufacturer of athletic shoes. Your firm is introducing a new product, a line of disposable sports clothing. That’s right—wear it once and toss it! You wonder if it would be better to market the line of clothing with a new brand name or use the family brand name that has already gained popularity with your existing products. Make a list of the advantages and disadvantages of each strategy. Develop your recommendation.Customers seek to optimize perceived value. There are several components of value that can be provided via the marketing mix elements. Propose specific product, price, distribution, and promotion strategies for your organization’s offer that could produce a higher perceived value (total value) for the target audience. Justify the value components you used to design a high-value overall strategy.Formulate the action(s) necessary for customer knowledge management. I Gathering superior customer knowledge saves a firm the effort of codifying it. II Accumulating customer knowledge facilitates efficient investment decisions by a firm. III Customer information is transformed into knowledge through systematic organisation and analysis by a firm. Choose one correct option. (a) Both I and II (b) Both II and III (c) All of the listed choices (d) I only.