Q: 1. WHICH OF THE FOLLOWING ARE CONNECTED WITH TECHNOLOGICAL FACTORS? A. AUTOMATION B. TAX POLICY C. I...
A: World Wide Web or Internet Technology transformed interactions to the purpose wherever it became our...
Q: 10 material things that you possess. Indicate whether they are wants or needs. While their utility a...
A: Needs are the necessary items in life. These are the item we need to survive like food, water, shelt...
Q: How can salespeople improve their selling, negotiating, and relationship marketing skills?
A: Introduction - Sales person are the representative of a company and they must have certain human rel...
Q: Question 11 Marketing expenses are controllable expenses. 1 True 2 False
A: Summary Introduction : Marketing Expenses are the expenses which occurs during the promotion of prod...
Q: What does ethical marketing mean? What are the ethical issues in marketing?
A: The marketers which are engaged in the business of selling goods that are offensive, violent, sexual...
Q: perform a PEST analysis. From the readings this week, reflect on the list of key questions to help y...
A: Every company is always influenced by many factors around it. These factors can be micro as well as ...
Q: An entrepreneur has the following characteristics EXCEPT: Select one: a. Accepts risks or fai...
A: An entrepreneur has an intention to develop and also the willingness to implement thru on creative i...
Q: 2. Describe the concept of a product's VTC. Why is the monetary estimation of this value important f...
A: VTC stands for value to customer. Value to customer (VTC) assesses the worth of a product or service...
Q: Define PRODUCT FACTORS?
A: Introduction:- Means of organization are the materials that people employ to succeed in the industry...
Q: Explain Supply Chain Design for Reverse Logistics?
A: Reverse logistics includes activities such as reusing the products, disposing of the products after ...
Q: Most businesses segment the total consumer market into groups that it believes will purchase its pro...
A: Starbucks Corp. (SBUX) and Dunkin' Brands are the two largest eatery chains in the U.S. that special...
Q: integrated communication is the heart of brand equity - true or false
A: Summary Introduction : Integrated communication is an approach which is adopted by companies to buil...
Q: Explain the tone of email. 2. Explain the length of email.
A: A great way to think of tone is as the voice of the written word, expressing emotion, character, vol...
Q: List the key priorities for each function of the manufacturing supply chain.
A: Supply chain management refers to the management of the transportation of goods and services, and it...
Q: Explain the term non-personal communication channels?
A: Communication channel is is the integral part of any marketing activity or campaign. It is a channel...
Q: Define Delphi technique?
A: The Delphi technique or Delphi method is a structured communication technique developed as a systema...
Q: Please explain what’s in the image
A: The product or any services are into retail stores and services are distributed and depending on var...
Q: larifying target markets, outlining sales goals for each product or sevice, and describing a company...
A: A marketing plan is be a written plan that lists a firm' marketing approach for client acquisition y...
Q: Assume you run an Internet business with a couple of friends from college. Your company sells ticket...
A: All business operations are broken down into four sub-function. Each sub-function has a separate dep...
Q: Can channel members prosper despite the existence of conflict in the relationship? Why or why not?
A: According to my professional expertise and practical involvement with a team that efficiently achiev...
Q: Consider the various survey question formats" open-ended, forced-choice, Likert scale, and the seman...
A: There are different types of question formats such as the open ended, forced-choice, Likert scale, a...
Q: Explain the term dynamic pricing?
A: Ans. Introduction Dynamic pricing is the pricing technique that is used by the business organisati...
Q: Outline the five factors that influence selection of distribution channels.
A: Functions of distribution channels are as follows:• Financing: Acquisition and allocation of the fun...
Q: 1. Consider a familiar product, such as Apple’s iPhone. What would you consider to be its next close...
A: Since you have asked multiple questions, we will solve the first question for you. If you want any s...
Q: Explain the term competitive-parity method?
A: Methods of Marketing Communication Budget. Judgment Oriented Methods - This is the method via which...
Q: Some factors to consider in assessing the existing level of competitive intensity in an industry are...
A: In the given multiple choice question, we are given a scenario of competitive intensity in an indust...
Q: Suppose you plan to start your own enterprise to manufacture a shawl quite different from the existi...
A: Starting a business is tough and risky. Although with right market research and experimentation, a p...
Q: How important is business analytics to your particular chosen major of study? (Currently taking up B...
A: The business analytics is a process which can be referred as technology for solving and giving solut...
Q: The basic unit of analysis for workforce planning is stated by the O full-time equivalents O number ...
A: Workforce analysis is carried out to determine the roles, responsibilities, duties of personnel in a...
Q: Answer the following questions: 1. Which phase in the evolution of strategic management is present i...
A: P&G is in the Externally Oriented Planning phase in the Strategic management as the company's po...
Q: What are the possible future and development of travel writing in the internet age?
A: Travel writing is all about writing about the your experience or knowledge regarding the place you t...
Q: why do you think you are required to take technical writing?
A: Technical writing involves conveying complex technical process into a logical and sequential manner....
Q: Write the answer to the question in 100 words. marketing questions What does it mean for a company t...
A: The concept of Corporate Social Responsibility is discussed as follows
Q: What steps are involved when implementing the marketing concept?
A: INTODUCTION:- One-to-one or relationships marketing refers to the ability and willingness to adjust ...
Q: Customer Service Calls Customer A C Time, in hours 2 3 1 1.5 2.5 Under what circumstance should a co...
A: Under what circumstance should a company decide to prioritize the calls of customer D over the calls...
Q: Define Distribution intensity?
A: The distribution process starts from the end of the manufacturer of the good and with the use of sup...
Q: Define POTENTIAL DEMAND?
A: Demand is the quantity of a commodity that a consumer is willing to purchase at each possible price ...
Q: What is Marketing with and without ethics ?
A: Marketing is the process of understanding the customer's needs and requirements, then the marketers ...
Q: What is the difference between pricing strategy and pricing structure?
A: Price structure defines and sets prices for your company's products and services. The goal is to cha...
Q: Define intensive distribution?
A: The movement of products from one place to another is termed distribution. Distribution is done thro...
Q: QUESTIONS: 1. Do you think that this campaign is likely to increase short-term sales? 2. Why would a...
A: Answer 1. People are easily attracted to sales discounts and sales promotions, as well as winning re...
Q: Give example to intangibility.
A: By selling the products and services to the customers, the organizations are earning money.The peopl...
Q: Why is it important to have goals in marketing
A: A goal is an objective which gives direction to the person. The goal should be understandable, preci...
Q: the purpose of marketing research. As a control function, what type of control is marketing research...
A: The four perspectives of marketing - products, pricing, placement, as well as promotion – aid in und...
Q: In no less than 100 words, as a Business Student, why do you need to study Business Analytics.
A: Information:- Business analytics presents evidence and data modelling to produce additional perspect...
Q: Define Psychological pricing?
A: Psychological pricing is the practice of setting prices slightly lower than a whole number so that c...
Q: Business transactions involve or some other exchange between people. goods contract trade money
A: Asset turnover is the ratio of sales to the _________ which generates those sales. Asset turnover ra...
Q: 3. Discuss the impact of politics on service companies.
A: Keeping a track of the changes in the political system of a nation is considered significant in busi...
Q: This is the decision of customers to purchase a new product or service. Select one: a. Adaption...
A: Since you have asked multiple questions, we will solve the first question for you. If you want any s...
Q: Explain the term Selling and promoting?
A: Marketing entails various functions related to product mix, pricing, distribution, and promotion mix...
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- Marketing questionQuestion 4 : Promote small businesses (SMEs) that are affected during post Pandemic Covid-19. Content of Proposal 1)Introduction 2)Developing appropriate goals and objectives 3)Promotional tool 4)ConclusionPromotion A Radant Beauty for a New Generation When Sam Rainer launched Radant Beauty in the USA in spring 2021, it was with a clearly articulated marketing strategy – a hefty first-year sales goal of $1.7 Million. Nine months after rollout, Rainer’s plan seemed to have worked quite well. His skincare company and product line had already topped the $1 Million mark and showed no signs of slowing. The line was formerly owned Zirh Skin Nutrition, a male skincare line that was acquired by Shisheido in 2000. Rainer immediately recognized an underserved market segment among young people ages fifteen to twenty-nine, a group he called “Generation Me”. A combination of Generation X and Generation Y, Generation Me had long been ignored by the more recognized skincare companies, which tended to make products to help older consumers fight such skin ailments as wrinkles and recondition ageing skin. No serious conservatively priced high-end skin care solutions existed for young skin problems, such…
- Question 4: When it comes to marketing, for three decades...Nike has used the image of rebellion to sell its gear. Is it a good idea (yes/No), give detailed arguments?QUESTION 3 Describe market segmentation and how does a company decide on its target markets and market segments?Using any small medium enterprise(SME) as an example,justify your answer.QUESTION 1 There some characteristics that distinguishes service marketing from other marketing, with your understanding of service marketing state and explain five characteristics of service marketing giving some examples. QUESTION 2 What is service marketing? There are a number of reasons why services marketing are more important today than it was in the past. Discuss. QUESTION 3 The role of the 3ps in service marketing is especially important. State and explain what the 3Ps are and its relevance in service marketing. Briefly explain what design can achieve in service marketing.
- Question 2 Consider the following extract and then answers the questions that follow: How SA's recession is impacting consumer spending Consumers are actively doing pre‐shopping research either through broadsheets or online, and comparing retailers’ offerings to seek out the best value before even leaving the house. Consumers simply no longer purchase certain items, pointing to their extreme need for frugality in current market conditions. Added to this, consumers have also changed the way they use these products in their homes to maximise usage and minimise wastage. This includes the alternative use of products, like using margarine in place of cooking oil and fragranced body lotion instead of perfume. Q.2.2 Finding cheaper prices online is one driver for online shopping. Describe any four (4) other drivers of online shopping specific to the South African online shopping behaviour. Note: it is important that you consider using examples that is…Question 2 Consider the following extract and then answers the questions that follow: How SA's recession is impacting consumer spending Consumers are actively doing pre‐shopping research either through broadsheets or online, and comparing retailers’ offerings to seek out the best value before even leaving the house. Consumers simply no longer purchase certain items, pointing to their extreme need for frugality in current market conditions. Added to this, consumers have also changed the way they use these products in their homes to maximise usage and minimise wastage. This includes the alternative use of products, like using margarine in place of cooking oil and fragranced body lotion instead of perfume. Q.2.1 Discuss the impact of the economy on consumer behaviour. Note: it is important that you consider using examples that is relevant and specific to the scenario provided when responding to this question.Q.NO.5 What is the most effective way of strategic marketing in regards to gain customer loyalty? Is the relationship marketing effective and how?
- Question: Marketing Intelligence involves building internal databases to identify marketing opportunities. Suppose you are the marketing manager for a cell phone company. What types of information would you collect in your company’s internal database? Do you think that some of this data would be useless for a company that makes a different product (say shoes)? Why?Q# 3 What do you understand by the word personal selling. When is it more useful andhow you use it ?Q.4. Good marketing is no accident, but a result of careful planning and _____________. (a) Execution (b) Selling (c) Research (d) Strategies