Essentials of Business Communication
10th Edition
ISBN: 9781305990678
Author: Mary Ellen Guffey; Dana Loewy
Publisher: Cengage Limited
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Chapter 12, Problem 13CT
Summary Introduction
To think critically about:
Reason why business personnel are asked to move beyond bullet points.
Introduction:
Business personnel have often been encouraged to move on beyond bullet points by communication consultants.
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1. A description of leadership ethics in healthcare. 2. An explanation of one type of ethical trap. 3. A brief explanation of how leadership should demonstrate ethics in healthcare.
In the selling process, which of the following statements is true of developing and proposing solutions?
Question 18 options:
a)
Often, customers are more likely to remember what salespeople say than how they present themselves.
b)
It is better to depend on a formal presentation than on a salesperson's ability to handle customer objections.
c)
The quality of both the sales proposal and the presentation can make or break the sale.
d)
The immediate step after presenting the sales proposal is the final purchase transaction.
please try to give the right answer
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Chapter 12 Solutions
Essentials of Business Communication
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