UNDERSTANDING BUSINESS (LL/ACCESS)
13th Edition
ISBN: 9781264671656
Author: Nickels
Publisher: MCG
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Question
Chapter 15.2, Problem 1TP
Summary Introduction
To determine: The channel of distribution and the intermediaries participating in it.
Introduction:
The channel of distribution refers to the path by which the marketing intermediaries like the agents, brokers, wholesalers and retailers transport the produced goods to the consumers. It refers to the way of whole process from manufacturing to consumption.
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Chapter 15 Solutions
UNDERSTANDING BUSINESS (LL/ACCESS)
Ch. 15.1 - Prob. 15.1AQCh. 15.2 - Prob. 15.2AQCh. 15.2 - Prob. 15.2BQCh. 15.2 - Prob. 1TPCh. 15.2 - Prob. 2TPCh. 15.2 - Prob. 3TPCh. 15.2 - Prob. 4TPCh. 15.3 - Prob. 15.3AQCh. 15.4 - Prob. 5TPCh. 15.4 - Prob. 6TP
Ch. 15.5 - Prob. 15.5AQCh. 15.6 - Prob. 15.6AQCh. 15.7 - Prob. 15.7AQCh. 15.7 - Prob. 15.7BQCh. 15.7 - Prob. 15.7CQCh. 15.7 - Prob. 7TPCh. 15.7 - Prob. 8TPCh. 15.7 - Prob. 9TPCh. 15 - Prob. 1CECh. 15 - Prob. 2CECh. 15 - Prob. 3CECh. 15 - Prob. 4CECh. 15 - Prob. 1CTCh. 15 - Prob. 2CTCh. 15 - Prob. 3CTCh. 15 - Prob. 1PPTCh. 15 - Prob. 2PPTCh. 15 - Prob. 3PPTCh. 15 - Prob. 1VCCh. 15 - Prob. 2VCCh. 15 - Prob. 3VC
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Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, management and related others by exploring similar questions and additional content below.Similar questions
- How are nontraditional channels of distribution affecting your organization and its marketing strategy? Appraise the situation and discuss.arrow_forwardWhat are the three basic functions performed by intermediaries?arrow_forwardWhat are Distribution channels in marketing and also explain its functionsarrow_forward
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