OPERTATIONS MGMT:SUSTAINABILITY
OPERTATIONS MGMT:SUSTAINABILITY
2nd Edition
ISBN: 9781323751718
Author: HEIZER
Publisher: PEARSON
Question
Book Icon
Chapter 2, Problem 13P
Summary Introduction

To determine: The strategy practiced by company BG.

Introduction:

Global firm:

A global firm will look at the market as one global market. It will have a centralized headquarters which will coordinate the overall operation.

Transnational firm:

A transnational firm will have a global market but with customization for the individual regional markets. The strategy will be customized for individual locations.

Multinational firm:

A multinational firm will have its assets and other facilities in at least one more country other than the home country of the firm.

Blurred answer
Students have asked these similar questions
Boeing is a maltinational company. Does Boeing practice a multinational operations strategy, a global operations strategy, or a transnational operations strategy? Support your choice with specific references to Boeing’s operations and the textbook’s characteristics of each type of organization.
Explain what global operation strategy is most descriptive of McDonald's?
Discuss what global operation strategy is most descriptive of McDonald's?
Knowledge Booster
Background pattern image
Similar questions
SEE MORE QUESTIONS
Recommended textbooks for you
Text book image
Principles of Management
Management
ISBN:9780998625768
Author:OpenStax
Publisher:OpenStax College