Principles Of Marketing Plus 2019 Mylab Marketing With Pearson Etext -- Access Card Package (17th Edition)
Principles Of Marketing Plus 2019 Mylab Marketing With Pearson Etext -- Access Card Package (17th Edition)
17th Edition
ISBN: 9780135983294
Author: Philip Kotler, Gary Armstrong
Publisher: PEARSON
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Chapter 2, Problem 2.7CTE
Summary Introduction

To discuss: The position of Company SB and the difference used to produce customer value.

SWOT Analysis is the most prestigious instrument for review and investigation of the general key position of the business and its condition. SWOT is abbreviated as Strength, Weakness, Opportunities and Threats.

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