a)
Product pricing: Product pricing is the method used for fixing the price for the products sold or the services offered to the consumers.
Product cost pricing: Product cost pricing is a pricing technique which sums up the costs involved in the production of the product alone and the markup is added to the sum.
Total cost pricing: Total cost pricing is a pricing technique which sums up all the costs involved in the production of the product and the markup is added to the sum.
Total Variable Cost: Total variable cost refers to the costs involved in the production of the product.
Markup Percentage: The markup percentage is the percentage of additional costs added to the product cost to get the selling price of the product.
Selling Price: Selling price is calculated by summing up the product cost per unit and the per unit markup cost
To Determine: The desired profit of Company NG.
a)
Explanation of Solution
Desired Profit: Company NG aims at earning a profit of 10% of the total investment made of $600,000.
Calculate the desired profit of Company NG.
Hence, the desired profit of Company NG is $60,000.
b)
On the basis of product cost concept, for Company NG
- i. Cost per unit
- ii. Markup percentage
- iii. Selling price of halogen lights
b)
Explanation of Solution
Product cost pricing: Product cost pricing is a pricing technique which sums up the costs involved in the production of the product alone and the markup is added to the sum.
i)
Calculate the cost per unit of halogen light.
Variable Cost (1) | $520,000 |
Fixed Cost | $180,000 |
Total | $700,000 |
Divide by: Number of units | 10,000 |
Cost per unit | $70 |
Hence, the cost per unit of halogen light is $70.
Working Note:
Calculate the variable cost.
c)
On the basis of total cost concept, for Company NG
- i. Cost per unit
- ii. Markup percentage
- iii. Selling price of halogen lights
c)
Explanation of Solution
Total cost pricing: Total cost pricing is a pricing technique which sums up all the costs involved in the production of the product and the markup is added to the sum.
i)
Calculate the cost per unit of halogen light.
Variable Cost
|
$590,000 |
Fixed Cost
|
$260,000 |
Total | $850,000 |
Divide by: Number of units | 10,000 |
Cost per unit | $85 |
Hence, the cost per unit of halogen light is $85.
d)
On the basis of variable cost concept, for Company NG
- i. Cost per unit
- ii. Markup percentage
- iii. Selling price of halogen lights
d)
Explanation of Solution
Total Variable Cost: Total variable cost refers to the costs involved in the production of the product.
e)
To Comment: On any other considerations that would influence the price of halogen light.
e)
Explanation of Solution
Company NG should consider the following things before determining the price of halogen light.
- The general price of halogen lights in the market, the competitive price must be considered.
- The price should be revised in short run instead of fixing a price for long run.
f)
i)
To Prepare: The differential analysis of Company NG, for the proposed offer to either accept or reject it.
f)
i)
Explanation of Solution
Prepare the differential analysis for Company NG for the given alternatives.
Differential Analysis of Company NG | |||
Reject Order (Alt 1) or Accept Order (Alt 2) | |||
September 05 | |||
Reject Order (Alternative 1) | Accept Order (Alternative 1) | Differential Effect on income | |
Revenues | $0 | (2) $91,200 | $91,200 |
Costs | |||
Variable |
$0 | (3) (-) $83,200 | (-) $83,200 |
Income (loss), per unit | $0 | $8,000 | $8,000 |
Table (1)
The differential analysis of Company NG shows a profit of $8,000 on accepting the offer, hence the offer should be accepted.
Working Note:
Calculate the revenue from the sale of the halogen lights.
Calculate the variable manufacture cost.
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Chapter 24 Solutions
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