Marketing: Real People, Real Choices, Student Value Edition Plus MyLab Marketing with Pearson eText -- Access Card Package (9th Edition)
9th Edition
ISBN: 9780134640112
Author: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
Publisher: PEARSON
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Question
Chapter 3, Problem 12QA
Summary Introduction
To explain:The operational planning support marketing plan.
Introduction: Operational teams, department, sections of companies work according to a detail plan that contirbute to achieve the overall goal of the organization. They provide a blue print of day to day task of the compnay’s task.
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Chapter 3 Solutions
Marketing: Real People, Real Choices, Student Value Edition Plus MyLab Marketing with Pearson eText -- Access Card Package (9th Edition)
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