EBK INTRODUCTION TO INFORMATION SYSTEMS
EBK INTRODUCTION TO INFORMATION SYSTEMS
6th Edition
ISBN: 8220102009486
Author: Rainer
Publisher: YUZU
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Chapter 8, Problem 2CC

Explanation of Solution

Mobile ads in Facebook:

Facebook is a social networking site which allows people and family to come together. Ads in Facebook target a wider range of audience as age group of teens to old age people use Facebook and marketers can display their attractive deals and ads in Facebook customizing with the user’s interest.

No”, the mobile ads placed directly on the smartphone do not bother me. This is because:

  • The mobile ads are customized according to the user’s browsing history. Hence, user will only be getting ads based on his or her interest...

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