bus357 week5 quiz

write short notes on these with examples  1. Mecantilism theory 2. Comparative Advantage theory 3. International product life cycle

Which of the following is NOT one of the major companies made up the majority (about 75%) of the nitrogen fertilizer market in the US?   Question 8 options:   A)  Nutrien    B)  CF    C)  Koch   D)  Chevron

9 Aldi has been a successful retailer in Australia in the last 20 years. This success has been achieved in a highly competitive market in which two other giants, Coles and Woolworths, have dominated the market for many decades. Use desk research and find out about the reasons behind Aldi's success in Australian marketplace.

Q3. Discuss why the culture of a country influences the costs of doing business in that country.

1. Critically analyse Danone Corporation’s entry mode of each of the 3 markets. a. Reason behind choosing this particular market and when did they enter the market and with what product?b. Entry mode and was it a good or regrettable choice - critically analyse; c. Was the business a success or failure in the new market? Why.

3. Unilever is one of the world’s top suppliers of food & refreshment, homecare products, personal care products with sales in over 190 countries and reaching 2.5 billion consumers a day. In 2018 Hellmann’s newly launched ketchup sweetened only with honey was available under the banner of unilever. Kraft- Heinz has already their Heinz ketchup which is market established and strong market position. Consumers are also familiar with Heinz. However, Heinz introduced a combination of ketchup and mayonnaise and named the new one as Heinz Mayochup. In the ketchup competitive market Hellmans has only their ketchup and mayonnaise. Now think of Hellmans market position and which product differentiation strategy should be followed here for strong market positioning. (150 words) (4) b.One of the organic farm producers has developed one level channel where from manufacturer, the products go to retailers then to customers. During this one level channel when manufacturers select the retailers…

Customer relationship management is one of the most important marketing concepts. It is commonly known as CRM by its acronym in English: customer relationship management. This management's most relevant element is creating more value and generating more satisfaction than the competition. In a broader sense, customer relationship management refers to building and maintaining profitable customer relationships by delivering services of superior quality, value, and satisfaction. Question: Is CRM only for large corporations? Why or why not?

requirement: An Introduction: A cultural Analysis of the chosen country and explain why this choice would have a positive impact on the marketing of GAP    include Global market segmentation, Global Targeting Strategy, Global-positioning and Differentiation strategies in chosen target market, Several hundred Gap stores are located outside the United States; key country markets include Canada, the United Kingdom, Japan, and France. Gap is a global brand, but recently the company has struggled to connect with customers in the United States. Gap’s online sales fell 7.2%, according to Digital Commerce 360. Also, their digital sales fell by 99% in the quarter ended April 23, 2023. Despite these problems, the company continues to expand overseas. China presents an opportunity for Gap to increase revenues and profits in a major non-U.S. market. According to A.T. Kearney’s 2011 Global Retail Development Index for Apparel, China is the No. 1-ranked emerging market opportunity for apparel.…

10. Bang-western Lines” is an e-commerce phenomenon: Its ladies and kinds wear are sourced and produced in Bangladesh with a touch of western fashion into Bangladeshi outfit and sold only via the web internationally. The products are very comfortable, western and trendy with a fervent fan base in Bangladeshi Canadian and American. The CMO “David Ronald” says its business has doubled in last 3 years. The company’s products routinely sell out and can be back-ordered for weeks and it was decided last year to open 2 big outlets to showcase and sell in America and Canada. They have recently launched a new product which is designed, produced and positioned as the primary product for upcoming Eid and promotional theme of this products is “ Chad Rate Deshi Shaje ..Bongo Hoodie Saree’r Shathe .” with “Bongo Hoodie” this is a concept to launch Saree with the Hoodie .They have targeted to sell this product to the western market with a reasonable pricing mainly for the Bangladeshi’s who wants to…

please assist to give examples and explain the theory

Propose one market penetration strategy for "Farm Fresh" Malaysia company. Be specific in terms of when, where, and how?

SIMPLYZITI SimplySiti, is Malaysian cosmetics brands founded by the famous Malaysian singer Siti Nurhaliza. Although the cosmetics products was developed based on Korean technology, the products had received Halal certification just a few months after its introduction in 2010. Based on your observation of Malaysian Cosmetics market, what are the main factors that leads to the success of Simplysiti Cosmetics? Is it because of its founder Siti Nurhaliza is the number one singer in Malaysia or because of the Halal certification of the products?

Q.No.5: For a newly established innovative firm with limited resources. What kind of market scope strategy they should be adopting and why? Justify with your opinion.

3). What are the Market Entry Strategy For a Product ? Explain with Examples.

There are five competing concepts under which organizations can choose to conduct their business: the production concept, the product concept, the selling concept, the marketing concept, and the holistic marketing concept. Identify and explain which competing concept “Daraz” use to conduct their business in Pakistan (150- 200 words)

How can global systems enhance the value of a firm?   What went wrong at Target Canada?   ( Included references pls)

Nestle is one of the world’s leading food companies, making and selling around 2000 brands in more than 189 countries. In Bangladesh Nestle is offering a wide variety of products as well. Explain the General environment and Internal environment of Nestle Bangladesh.

9. The advantage associated with entering a market early, known as    Question 9 options:   First Mover Advantage   Timing of Entry   Wholesaler advantage   Early Marketer advantage

What is Loblaws Companies Limited industry position in Canada with detailed evidence and statistic to support the position

Question 12 Conduct an industry analysis of the carbonated drink industry assuming you are the business strategist working for NESTLE Milo Ghana Limited.

describe the international business of Sushiro. Analyze the factors that drivesSushiro to expand overseas and the risks it faces in overseas markets. Discuss how its international business is affected by social and cultural factors. Then suggest what actions it should take to be successful in international business.

Q1. Telecommunication market in Singapore, comparing each film (Singtel vs M1 vs Starhub vs others): WIth the above comparison, discuss the objectives of Price Discrimination and capturing consumer surplus. Support your discussion with a diagram.

Place: What are Possible ways to get the coca-cola product  to the consumer What is a possible place to store the coca-cola prodcut  Where is coca-cola sold?

Describe the unique selling point (USP) of 'food trucks' businesses which attracted local customer and tourists?

requirement: Introduction: A cultural Analysis of the chosen country and explain why this choice would have a positive impact on the marketing of GAP.  (Answer this question in essay format please) include-Marketing Objectives (SMART), Vision/Mission, Selection of the target Market Several hundred Gap stores are located outside the United States; key country markets include Canada, the United Kingdom, Japan, and France. Gap is a global brand, but recently the company has struggled to connect with customers in the United States. Gap’s online sales fell 7.2%, according to Digital Commerce 360. Also, their digital sales fell by 99% in the quarter ended April 23, 2023. Despite these problems, the company continues to expand overseas. China presents an opportunity for Gap to increase revenues and profits in a major non-U.S. market. According to A.T. Kearney’s 2011 Global Retail Development Index for Apparel, China is the No. 1-ranked emerging market opportunity for apparel. Also, “American…

9. Coca-Cola decided to sell their brand of mineral water called Dasani in the Malaysian market. This is an example of what type of business strategy? a) Attracting new customers b) Entering new markets c) Increasing sales d) Developing new product or services

Costs in International Marketing •Market Entry Costs •Inventory •Market Development Costs •Capital Investment •Can you explain them, provide examples?