milestone 2 - mkt 265

Remembering the target market segments you identi- fied in Chapter 7 for your marketing plan: 1 (a) Identify which one of the four social media described in the chapter would be most useful and (b) give your reasons. Would you consider other social media such as Pinterest? Why or why not? 2 Briefy describe (a) how you would use this web- site to try to increase sales of your products and (b) why you expect target market customers to respond to it.

Which market segmentation approach is Nissan most likely to use? ocassion segmentation benefit segmentation gender segmentation lifestyle segmentation

Discuss 2 similarities and 2 differences between Alibaba Group, Uber and Mercedes regarding their cultural values

Answer 1. How can customers achieve satisfaction? As an entrepreneur competing with other businesses, what are the various programs/tools that can be used by marketers in building customer relationship management? Explain with examples on how each of these programs can be applied.

Stuck on questions #14 & #15 Thank you!

Answer the following: 1. If you were a florist, what positioning strategy would you use? Why? Discuss the trade- off associated with it. 2. What is meant by the term “other customers” and why is their influence so much greater for services compared to goods? 3. Why do consumers of service perceive higher levels of risk associated with their purchase compared to goods purchase. 4. What are the marketing challenges that arose as a result of the intangibility of services? Discuss in detail.

Identify three market segments of Facebook that it is probably most interested in and three market segments that Facebook probably avoids. Justify your selections.

the key messages and objectives associated with Kellogg’s campaign are promoting the importance of breakfast and help give a child a breakfast campaign launched, if the same campaign were to be launched in your own country, describe three (3) possible local audiences/segments for which the campaign could be applicable. Explain each of your choices.

Define marketing using at least 3 definitions from 3 different peer reviewed journals articles and explain using the literature why marketing is important? Using the current literature explain why marketing is important and the understanding of customers and the marketplace? Using the literature, define target audience, segmentation, and positioning using at least one peer reviewed sources for each term. Give examples of how these theories work in the marketplace.The post needs to be at least 4 to 5 paragraphs in length..

The consumer: describe the target market profile. Product : iBasket - Guopeng Liang Guopeng Liang target market profile focus on as below - Ideal customer Consumer demographics-the demographics should focus on profession, income level, age. Requirements  Targeting activities I need your answer, please dont explanation how to do. I can google it. but ,im here for your answer.

Write your Name and ID: Essay about the below: -montation: Buzz Marketing:

Please solve in 30 minutes thank u dont reject this complete problem The link https://borneopearls.com/ Please solve the all parts like u know with the explanation thank u

List 3 marketing approaches you would use to target potential patients and health care insurance companies. Explain what factors you used in choosing your specific marketing strategies and the purpose of each selection.. How should the hospital market their commitment to patients while considering valued based programs, accountable care organizations and bundled payments? Some marketing strategies may include the following: o Social Media o Television/Radio o Telemarketing o Direct Marketing to customers and referrals Add APA references

As you start developing the marketing plan, you realize the product (iPad) and customer’s need must match. Customers are motivated to by products and services based on their personnal wants and needs. Research the products your selected company promotes. Choose 1 top product. Cutomer Target: Who is your primary cutomer target? (b) Explain the demographics and psychographic profile of your primary customer. (c) Consider if this target market will change and grow in the next decade. (d) Include this information in this section.Customer segments:Decide if the customer groups should be segmeted. (b) Renmember to segment based on homogenous and heterogenous groups. (c) It is important to make sure the groups are large enough to generate substantial revenue for the company.Product Position: Consider the images of your company and its 1 top product (iPad) (b) What positioning strategy will you incorporate into the plan? (c) Consider how you will position the product in the market. (d)…

I need to know the answer to this practice question I found online please

Do not use chatgpt.

Twitter has gained appeal as a personal and professional social networking platform. There are five methods to use Twitter to increase a company's revenue. What does "trending" signify on Twitter?

APPLE COMPANY My group and I care creating a Startegic Marketing Plan and the topic I have to talk about is Segmentation and Target Market  Analysis of potential customers, Segmentation of market and selection of Target Market that supports the Strategic Focus  The strategic focus topics are:  Product Innovation Branding and Emotional Connecrtion Customer experience  Ecosystem Integration  Marketing Communication and Advertising  Digital Marketing and Social Media International Expansion and Localization

Does Spotify follow Commitment Strategy and/or Opportunistic Strategy and/or Adaptability Strategy? Please explain. What are the emerging submarkets in the music streaming business What type of motivations drive listeners to music streaming business?

1. Why is it important to track how our customers change over time?  2. Describe the three stages of the relationship a customer has with a firm (Hint: AER model) 3. What is a persona? How is it different from a market segment?

Building trust in with emerging market consumers using the consumer mind space model.    Explain how you will build trust in your brand (pop tarts) with consumers in the emerging city by using the consumer mind space model as your guideline. In your explanation:  • Identify and describe the five key constructs of the consumer Mindspace model

According to Kotler (2008), "Marketing management is 'the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value".  Do you agree with Kotler's definition? Please support your position.

Describe any TWO (2) advantages and TWO (2) disadvantages of Sharece Henry using Instagram as the primary medium for promoting her Reecie’s Pieces business venture.

Using the Four Faces of Digital Theory, discuss which aspect of the four faces is being used by yourActivision Blizzard in their digital marketing strategy. Justify your discussion with cited examples.

Please agree/disagree and add more information regarding the below message. "The Big Data phenomenon has undoubtedly changed marketing forever. First and foremost, as mentioned in the lecture videos, the Big Data phenomenon is prevalent in our every day lives through social media. Many advertisements and posts that are shown to us on our social media apps are derived from our google searches, interests, and interactions on the internet. For example, if I were to watch many videos on YouTube about sneakers, or make many Google searches on Jordans, it is likely that advertisements of sneakers would appear on my Instagram or TikTok feeds. This can be very beneficial to consumers because we are automatically presented ads on products that we have previously shown interested in, without having to go out of our ways to search for products.  On the other hand; however, some individuals may view this as an invasion of privacy. Some people may feel uncomfortable with the idea that our interests…

Discuss in detail what are the key reasons for Cadbury’s success? As a marketer, how do you think market segmentation will play a significant role in targeting the audience?

True or False: Hallmark’s personal expression products are sold in more than 41,500 retail outlets nationwide and account for almost one of every two greeting cards purchased in the United States. It is an example of differentiated marketing.   A niche is a more narrowly defined group. Globalization and the Internet have made niche marketing more feasible to many.   A market leader has the largest market share and usually leads in price changes, new-product introductions, distribution coverage, and promotional intensity. Some historical market leaders are Microsoft (computer software), and McDonald’s (fast food.