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Web Development And Design And Its Impact On Today's Consumer

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Web Development and Design and Its Impact on Today’s Consumer

The way we access information today is much different than it was less than a decade ago. Web pages have become increasingly more complex and more well-developed than what has ever been available previously. The introduction of dynamic and interactive web pages have catapulted the web, and the pages we access, to the forefront of the technological revolution. It has changed the way users access information, learn, shop, and even socialize. The increase in use and the demand for modern, well-built sites, continue to push web development and design to new limits. The devices used to access the web are also in a constant state of change and directly influence how web pages are displayed to an end user. Desktops PCs, tablets, and mobile phones are all mediums in which end-users utilize to access web pages. This plays an effective role in web-design which must be taken into consideration during development. Websites that do not meet a user’s needs, such as pages that do not scale or those of poor design quality, have the ability to negatively impact a business or organization. Current web design plays a vital role in the consumer- business relationship. Poorly designed websites decrease profits, undermine branding efforts, and compromise consumer trust. It is necessary to implement modern front-end development techniques to build responsive, visually appealing sites which will attract both consumers and

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