a) Compare your firm to its traditional alternatives, i.e. a delivery of physical goods. What arethe efficiency gains from streaming digital content compared to the old business model?b) Explain how a digital streaming company is able to offer all its content as a bundle with afixed monthly payment but a firm selling individual goods is notc) Two main alternatives of revenue collection for a streaming service are fixed subscriptionfees and ad supported service. Describe the logic that you would use to determine whichmodel (or both) is better for the firmd) What's the expected impact of competition to the overall quality of service in the market?e) What are the overall welfare impacts of streaming services from the point of view of yourfirm, its consumers, and the content providers?

As per the Bartleby Honor code we are not supposed to answer more than 1 question at a time. Please…

Answered: a) Compare your firm to its traditional…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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a) Compare your firm to its traditional alternatives, i.e. a delivery of physical goods. What are the efficiency gains from streaming digital content compared to the old business model?