Questions 1. When setting a price at an Airbnb, is it important to consider aspects such as location facilities or type of apartment? If your answer is yes, please motivate. 2. What type of pricing strategy would work best for an Airbnb property owner in vour suburb? Motivate your answer. 3. List five factors that could influence the price sensitivity of a prospective Airbnb guest. 4. Why should an additional price be charged for an extra guest when booking accommodation at an Airbnb property? Motivate your answer clearly. 5. Explain how economic conditions in South Africa can influence the decision of a potential Airbnb guest regarding where to stay. 6. Discuss how competition influences the price setting of an Airbnb establishment in South Africa. 7. Discuss the different steps that an Airbnb property owner would need to follow to set a price. Discuss each step comprehensively. 8. Discuss any two strategies that an Airbnb property owner could use to set a price. Explain how each strategy could be used when setting the price for an Airbnb property. 9. Explain the mistakes an Airbnb property owner should avoid when setting prices.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Questions
1. When setting a price at an Airbnb, is it important to consider aspects such as locatie
facilities or type of apartment? If your answer is yes, please motivate.
2. What type of pricing strategy would work best for an Airbnb property owner in your
suburb? Motivate your answer.
3
3. List five factors that could influence the price sensitivity of a prospective Airbnb guest.
4. Why should an additional price be charged for an extra guest when booking
accommodation at an Airbnb property? Motivate your answer clearly.
5. Explain how economic conditions in South Africa can influence the decision of a
potential Airbnb guest regarding where to stay.
6. Discuss how competition influences the price setting of an Airbnb establishment in
South Africa.
7. Discuss the different steps that an Airbnb property owner would need to follow to set
a price. Discuss each step comprehensively.
8. Discuss any two strategies that an Airbnb property owner could use to set a price.
Explain how each strategy could be used when setting the price for an Airbnb
property
9. Explain the mistakes an Airbnb property owner should avoid when setting prices.
1. When setting a at an is it to such as location,
Transcribed Image Text:Questions 1. When setting a price at an Airbnb, is it important to consider aspects such as locatie facilities or type of apartment? If your answer is yes, please motivate. 2. What type of pricing strategy would work best for an Airbnb property owner in your suburb? Motivate your answer. 3 3. List five factors that could influence the price sensitivity of a prospective Airbnb guest. 4. Why should an additional price be charged for an extra guest when booking accommodation at an Airbnb property? Motivate your answer clearly. 5. Explain how economic conditions in South Africa can influence the decision of a potential Airbnb guest regarding where to stay. 6. Discuss how competition influences the price setting of an Airbnb establishment in South Africa. 7. Discuss the different steps that an Airbnb property owner would need to follow to set a price. Discuss each step comprehensively. 8. Discuss any two strategies that an Airbnb property owner could use to set a price. Explain how each strategy could be used when setting the price for an Airbnb property 9. Explain the mistakes an Airbnb property owner should avoid when setting prices. 1. When setting a at an is it to such as location,
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