MARKETING>CUSTOM<
MARKETING>CUSTOM<
13th Edition
ISBN: 9781323652305
Author: Armstrong
Publisher: PEARSON C
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Chapter 14, Problem 14.8CTE
Summary Introduction

To discuss: The way the marketers go with the mobile advertising and develop a presentation that suggests the metrics marketers to measure the mobile marketing effectiveness.

Introduction:

The activity for communicating, creating, exchanging, and delivering the offerings that are beneficial to the company, customers, shareholders, and society is known as marketing.

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