Bundle: Foundations of Business, 4th + MindTap Introduction to Business, 1 term (6 months) Access Code
4th Edition
ISBN: 9781305242579
Author: William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher: Cengage Learning
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Chapter 14, Problem 7CC
Summary Introduction
To determine: The reasons crisis and reputation management, listening to stakeholders and targeting specific types of customers are important activities for a business.
Introduction: Reputation management is often termed as rep management, online reputation management or ORM, is the act of endeavouring to shape public impression of a man or association by manipulating on the web data about that entity.
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Bundle: Foundations of Business, 4th + MindTap Introduction to Business, 1 term (6 months) Access Code
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