MG 495 Discussion 1
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Park University *
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495 DLG
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Marketing
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Feb 20, 2024
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Initial Post 1
Consider Apple’s strategy as discussed in Capsule 1.1 in the text. Does Apple set itself apart
from competitors? How? Class,
The text defines a company’s strategy as “the set of coordinated actions that its managers take in order to outperform the company’s competitors and achieve superior profitability” (Thompson, 2021, p.4). When it comes to strategy no strategy should be the same, but rather different in order to highlight your capabilities in comparison to your competitor’s incapabilities. Apple does a great job at setting itself apart from competitors which is why the company has been so successful over the years. The bullet point that stood out to me in Capsule 1.1 mentions how Apple designs and develops “its own operating systems, hardware, application software, and services” (Thompson, 2021, p.7). This is a point of interest to me because the ease of use and iCloud features are reasons why I switched to Apple. Prior to Apple I had a Samsung and while on deployments I would often have to download multiple apps to message or video call my wife. I would also have
to download transfer apps to transfer data every time I received a new device, and sometimes all of the data did not transfer. Lastly, when storage on my device became full, I would have to start deleting things to clear more storage. In 2019 after coming home from deployment the first thing that I did was get two iPhones
for myself and my wife. Since then, features such as iMessage and facetime have been very beneficial whenever I travel or deploy. Also, whenever I get new devices all I have to do is log into my Apple account and my data is there, and I can purchase more cloud space if needed.
These are a few things that companies are trying to catch up to, but Apple managed to do it first and best. Something that I often notice when getting iOS updates is that Apple often makes updates that contributes to making the user experience easier and more convenient. Some updates are inspired by consumer demand and others are not high in demand but found delightful
to have, “the company places great emphasis on creating products that are easy to use, even for individuals with limited technical expertise” (Singh, 2023). The fact that Apple continues to provide updates across devices no matter which device a user has shows how the company not only evolves which their products, but also within their strategic approach. Initial Post 2
Discuss and differentiate the cost-based strategies used by Apple. Can this lead to Apple having a sustainable competitive advantage?
Class,
Apple operates from a broad differentiation strategy where their innovative products “differentiate the company’s product or service from that of rivals in ways that will appeal to a broad spectrum of buyers” (Thompson, 2021, p.6). This is found to be a good route for Apple and can be sustainable as they have more of an agile scrum approach with the incremental developments or updates pushed out to consumers rather than a “finished” product pushed out to consumers. This approach makes consumers feel as if they are investing in a continuously evolving technology as the same device from 3 years ago evolves with the demands of consumers. Compared to other strategies such as low-cost, Apple has no need for this approach, and it would
not be beneficial to them. Companies that adopt low-cost approaches has a specific targeted
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Related Questions
The board has been reviewing our current product portfolio with the goal of identifying which markets provide the best
opportunities for growth. Central to this discussion is an understanding of what markets have the most barriers to entry, so
we can avoid these segments. We have already ruled out any moves into the low end market. In your assessment, which
two segments have the most barriers to entry?
Sincerely,
Lawrence
Lawrence Shift
Board Member, Strategy | Andrews Corporation
O Perfomance and High End
Traditional and High End
O Size and Performance
None of the segments have significant barriers
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1. Why do managers use strategic analysis?
2. Describe a firm's macro environment and how managers use PESTEL to
understand it.
3. What is a firm's micro environment and why is it important?
4. When does a firm have a compefitive advantage over its rivals?
5. What do strategic group members have in common with each other? What
impact do firms outside a strategic group lrave on those in that group?
6. How does strategic analysis help a firm develop its Own strategic position?
Why should that position be unique?
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According to Hambrick & Fredrickson (2005), which of the following statements might the authors consider to be a strategy?
A goal to always be the first mover.
A multi-national's goal of being first or second in all of the markets it serves.
A set of mutually reinforcing choices.
To be a low-cost provider in a product category.
A commitment by a major newspaper to be America's newspaper of record.
An objective to provide industry leading customer service.
A plan to diversify from defense to industrial applications.
To integrate a set of regional acquisitions.
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3
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find a current article (no more than 6 months old) that describes a strategic issue being faced by a specific business organization. Briefly summarize the article and then analyze using a strategic concept from the first four chapters of the text. For example, you might find an article about how Nike is responding to a new Adidas marketing program. (Ch 3 external analysis - competitors). each article analysis should be no longer than two pages with thesummary 1/2 and the analysis 1/2 of the paper.
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Please answer following question. Very simple answer needed and no word limit. The case study is attached down below.
Assess the basis of Groupon’s resources and capabilities using the VRIO criteria
Andrew Mason admits that Groupen has thousands of copycats, yet his assessment is that imitating Groupon is difficult. Why do you think that investors disagreed?
If you were the new Groupon CEO what resources and capabilities would you build on to give the company a sustainable competitive advantage?
arrow_forward
Considering the article above, Mondelez a subsidiary to Cadbury embarked on a new approach post the pandemic. With your existing knowledge of the levels of strategy examine which level did Mondelez explore. Your answer should include an example from the extract above.
Levels of strategies, choose one for question:
Corporate level strategy
Business level strategy
Marketing level strategy
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Summarize pages 271-294 of "The Art of Strategy",understanding the difference between competitive advantage, information an understanding of the basic concepts of strategic management. Then discuss what is interesting, educational, insightful, etc about all of this.Then, Discuss how the reading and these topics coorlates with busineess and military strategies.
Link to the book:Moon, H. (2018). The Art of Strategy: Sun Tzu, Michael Porter, and Beyond. Cambridge: Cambridge University Press. https://www.cambridge.org/core/books/art-of-strategy/750631323D026BBC278E608276F6E94B
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2. The strategic management process cannot be formulated and implemented without effective strategic leadership. As a final year student, you have an opportunity to enter a management trainee programme at a leading banking institution in Jamaica that will potentially lead to a very rewarding career. As a prerequisite, the company asked you to critically analyse the five key roles of the strategic leader in the organization. In your analysis use examples related to the banking institution.
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1. What is Strategic Management Concepts?
2. Identify and explain TWO(2) benefits of Strategic Management.
3. What is External Opportunities and Threats for businesses?
4. What is competitive advantage?
5. Provide TWO (2) differences in between Business and Military Strategies.
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3. Among the six elements of strategic thinking, which one do you think you strongly possess? Which one are you yet to develop? Explain your answer.
4. Why is it practical that both strategic analysis and intuitive thinking should be used? Explain your answer.
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When an incumbent faces a new entry from a competitor to the market, this incumbent should decide whether on an offensive approach and initiate aggressive strategic moves to improve its market position, or to employ defensive strategies to protect its market position. As a result, a competitive dynamic-action and response begins in the market. Suggest and critically discuss a model that helps managers to decide to adopt an offensive or defensive route. Support your answer with examples.
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.Your Goal: Determine the company’s current business-level strategy and provide justified recommendations for implementing new or revised business-level strategies that increase competitiveness.
Step 1: Choose a case that you have not yet analyzed from these options (you can find them at the end of your textbook):
Baidu’s Business Model and Its Evolution
CrossFit at the Crossroads
An Examination of the Long-Term Healthcare Industry in the USA
New Business Models for Heise Medien: Heading for the Digital Transformation
Ultrarope: Crafting a Go-To-Market Strategy for Kone’s Innovation "Ultrarope" Hosting Cable
Step 2: Analyze the case.
Identify the frameworks, tools, and resources that will help you gain a thorough understanding of the current state of the company and the challenges they face.
Step 3: Synthesize your findings and propose solutions in a report. Your report should include the following:
The main points of the case: Briefly summarize the case you chose to analyze.
A…
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Analysis of the corporate-level strategy of the firm: PVH INC
● Identify the businesses the company is in (or is considering entering), how they are related
(or unrelated), and whether and how they create additional value in their combination. Be
specific and detailed. If it is unclear that value is created, try to assess why the firm might
have chosen to enter those businesses. Be sure to include any appropriate financial analysis
to support your assessment.
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You have been hired as a Management trainee assisting the Head of Strategy for a multinational Company. Your immediate boss has requested you to brief him on your understanding of the Strategic Management process. In his request to you, he admitted that, there are a number ofapproaches but he indicated his preference for the one adopted by Pearce and Robinson. You are therefore required to answer the following questions in an attempt to explain the strategic management process;1. Distinguish between business level strategies and corporate level strategies.
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Define business-level strategy and describe how it determines a firm’s strategic position. Assess the benefits and risks of Differentiation, Cost-Leadership, and Blue Ocean strategies vis-vis the five forces that shape competition and scale.
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In crafting a company's strategy:
Answer 1
C) managers need to come up with some distinctive "aha" element to the strategy that draws in customers and produces a competitive edge over rivals.
D) managers are well-advised to be risk-averse and develop a "conservative" strategy—"dare-to-be-different" strategies rarely are successful.
A) management's biggest challenge is how closely to mimic the strategies of successful companies in the industry.
B) managers are wise not to decide on concrete courses of action in order to preserve maximum strategic flexibility.
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2.2)
Recommend an alternative corporate level strategy Drip Footwear may consider. Discuss how they may implement the strategy as well as the advantages and disadvantages associated with the strategy.
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Societal shocks are not among the principal components of strategic significance in the PESTEL analysis
because they are
O much harder for companies to anticipate and prepare for because they often begin with little warning.
caused by political factors including the extent to which government intervenes in the economy in an ongoing manner.
○ associated with anticipated sociocultural forces that include societal values, attitudes, cultural factors, and lifestyles
that impact business.
○ the result of technological factors that include the pace of change and technical developments that have the potential
for improving society.
○ dictated by foreseeable economic conditions that include the general economic climate and specific factors such as
interest rates, inflation rate, and unemployment rate, as well as conditions in the stock and bond markets that can
affect consumer confidence.
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Answer all the questions and explain your answers also
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Explain and provide a clear statement of the main problem, issue, challenge, etc., Abu Dhabi National Oil Company as well as internal constraints and/or external trends they have.
determine the appropriateness of the company's strategy (articulated in the company profile section) for its situation (issues that it needs to deal with articulated in the situation analysis section) and clearly explain how the strategy (or parts of the strategy) does or does not fit with the situation (or with other parts of the strategy). Recommend a coherent package of changes to the company's strategy and specific steps to implement them. Explain and justify your recommendations. In addition, explain and justify the aspects of the company's strategy that they should remain the same.
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In a globalised world with unprecedented demand for COVID-19 vaccines, vaccine manufacturers are not concerned about competitiveness. However, the manufacturers are adopting a strategy. What are the factors that contributed to the selection of the firm strategy? Over the time period, as several vaccine candidates are available across the world, firms need to change its strategy. What are the most important challenges that the firm is likely to face in changing the strategy? How can the firm overcome these challenges?
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As a student with knowledge in strategic management,how can one use Michael Porter's five forces model to survive in a competitive market.
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1. Drawing on your knowledge of the PESTEL model, analyse the external environment facing Severstal and identify the key external factors which impact on the company.
2. Using Porter's Five Forces framework, analyse the attractiveness of the global steel Industry in Severstal which ope Support your analysis with evidence from the Severstal case study.
3.Using Porter's Generic Strategies, analyse the competitive strategy employed by Unilever.Support your analysis with evidence from the Unilever case study.
4. Using the Ansoff's matrix, analyse the direction of growth that Unilever has undertaken to grow their busi Provide recommendations for Unllever's future growth.
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Explain how well Walt Disney has performed in establishing a competitive advantage and value proposition.
Discuss which of the five generic strategies most aptly characterizes the Disney Company.
What are the performance outcomes from Disney’s strategy?
What is your assessment of the long-term attractiveness of the industries represented in the Disney business portfolio?
Does the Disney portfolio exhibit good strategic fit?
What is your assessment of the Disney Company’s financial and operating performance? What is your assessment of the relative contribution of each business unit to the financial strength of Disney?
What actions do you recommend that the Disney Company take to improve the company and to increase shareholder value? Your recommended actions must be supported by a convincing, analysis-based argument(s).
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For a suitable Jamaican company, you are to propose suitable and appropriate strategies for each of the four quadrant contained in the Ansoff Matrix. It is not sufficient to simply define each strategy and regurgitate the information you sourced from the internet. You must provide practical, relatable and appropriate examples from the company to show how each strategy that you have outlined could be applied in real-life scenarios, based on the company's situation
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- 3arrow_forwardfind a current article (no more than 6 months old) that describes a strategic issue being faced by a specific business organization. Briefly summarize the article and then analyze using a strategic concept from the first four chapters of the text. For example, you might find an article about how Nike is responding to a new Adidas marketing program. (Ch 3 external analysis - competitors). each article analysis should be no longer than two pages with thesummary 1/2 and the analysis 1/2 of the paper.arrow_forwardPlease answer following question. Very simple answer needed and no word limit. The case study is attached down below. Assess the basis of Groupon’s resources and capabilities using the VRIO criteria Andrew Mason admits that Groupen has thousands of copycats, yet his assessment is that imitating Groupon is difficult. Why do you think that investors disagreed? If you were the new Groupon CEO what resources and capabilities would you build on to give the company a sustainable competitive advantage?arrow_forward
- Considering the article above, Mondelez a subsidiary to Cadbury embarked on a new approach post the pandemic. With your existing knowledge of the levels of strategy examine which level did Mondelez explore. Your answer should include an example from the extract above. Levels of strategies, choose one for question: Corporate level strategy Business level strategy Marketing level strategyarrow_forwardSummarize pages 271-294 of "The Art of Strategy",understanding the difference between competitive advantage, information an understanding of the basic concepts of strategic management. Then discuss what is interesting, educational, insightful, etc about all of this.Then, Discuss how the reading and these topics coorlates with busineess and military strategies. Link to the book:Moon, H. (2018). The Art of Strategy: Sun Tzu, Michael Porter, and Beyond. Cambridge: Cambridge University Press. https://www.cambridge.org/core/books/art-of-strategy/750631323D026BBC278E608276F6E94Barrow_forward2. The strategic management process cannot be formulated and implemented without effective strategic leadership. As a final year student, you have an opportunity to enter a management trainee programme at a leading banking institution in Jamaica that will potentially lead to a very rewarding career. As a prerequisite, the company asked you to critically analyse the five key roles of the strategic leader in the organization. In your analysis use examples related to the banking institution.arrow_forward
- 1. What is Strategic Management Concepts? 2. Identify and explain TWO(2) benefits of Strategic Management. 3. What is External Opportunities and Threats for businesses? 4. What is competitive advantage? 5. Provide TWO (2) differences in between Business and Military Strategies.arrow_forward3. Among the six elements of strategic thinking, which one do you think you strongly possess? Which one are you yet to develop? Explain your answer. 4. Why is it practical that both strategic analysis and intuitive thinking should be used? Explain your answer.arrow_forwardWhen an incumbent faces a new entry from a competitor to the market, this incumbent should decide whether on an offensive approach and initiate aggressive strategic moves to improve its market position, or to employ defensive strategies to protect its market position. As a result, a competitive dynamic-action and response begins in the market. Suggest and critically discuss a model that helps managers to decide to adopt an offensive or defensive route. Support your answer with examples.arrow_forward
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