Marten Arts Gallery

Q. What led you to chose a speci- fic business you are working on as part of your business plan? (Your answer should not exceed 15 lines)

Please answer all questions and  explain all options

The Small Business Administration (SBA):   Question 19 options:   helps people start and manage small businesses   is a privately-owned company   is a financial institution   does not have a Web site   is accurately described by all of the above

As advising consultant provide advice on: What distinguishes an e-commerce business plan from a traditional business plan? What distinguishes an e-commerce business plan from a business model? & Why niche markets are smarter for a community provider than large market segment? (Case study based question for analytical assessment – C1)

Professor: H. Tracey Campbell Cape Breton University MGMT 5603-11 Question 1 Multiple Choice (20 points) Circle correct answer November 2024 1) Which of these is not an advantage of purchasing a small business A) Increased number of competitors B) Established marketing structure C) Existing employees D) More opportunity to be creative 2) Which is not one of the four approaches to valuing a business? A) Market value B) Equity value C) Asset value D) Earnings value 3) Under a franchising agreement A) A franchisor owns an outlet B) Both the franchisor and the franchisee operate an outlet C) A franchisee owns an outlet D) A franchisee develops the best system for their outlet 4) Established franchises can provide A) Guaranteed cash flow B) Franchisee success C) Healthy opportunities for franchisee creativity D) Instant brand recognition 5) A proven franchise offers A) Greater opportunity and more freedom B) Small market share and weaker competition C) Higher returns and reduced employee…

Introduction to business question

QUESTION 16 On the portfolio analysis, a firm O a. formulates a short-term marketing plan O b. assesses its strengths and weaknesses O C. performs a SWOT analysis O d. assesses the effectiveness of its varlous channel Intermediaries O e. assesses the attractiveness of its varlous SBUS after distinguishing the key businesses that make up the firm. QUESTIODLA

Q4 Chapter 1: Introduction - case problem, decision maker, urgency, alternat ive solutions... (2-4 pages) a) Name, nature, location, and characteristics of the company (very brief) b) Introducing the case problem c)Positioning of the main protagonists d)Through the challenge for the reader Use huawei as company

What does research suggest about the relative cost of retaining current customers versus acquiring new customers?   Question options:   Acquiring new customers costs roughly the same as retaining current ones.   Acquiring new customers can cost several times as much as retaining current ones.   Acquiring new customers costs slightly less than retaining current ones.   Retaining current customers can cost several times as much as acquiring new ones.   Acquiring new customers costs slightly more than retaining current ones.

Please do both and do fast ASAP

Topic: Targeting Business Customers A soap company has been selling their soap to consumers with great success. However, recently they have become aware that their soap is also a tremendous grease cutter and could be sold to industry. • Which category of business customers could the company target and why?

Question 5                              Consider the following case study, then answer the questions that follow: Going offline for the most rounded customer experience By Maria Michael 10 Sep 2019 The narrative around retail can often make it seem that online is the only space that matters. Time and again we see another celebration of the immediacy, convenience or intuitiveness of digital as a channel for both communication and all‐round service delivery. But is digital really reducing other channels to obsolescence? Quite the opposite: there’s a huge advantage to be had in bringing product and experience to life through physical touch. Digital can remove the pain points of the retail experience, but only an omnichannel approach can make it fantastic. Let’s take the ultimate digital provider – Amazon. Its business extension into the bricks and mortar store, Amazon Go, was trialled successfully in Seattle and is set to expand globally. The store takes the pain out of retail by…

Question 5                              Consider the following case study, then answer the questions that follow: Going offline for the most rounded customer experience By Maria Michael 10 Sep 2019 The narrative around retail can often make it seem that online is the only space that matters. Time and again we see another celebration of the immediacy, convenience or intuitiveness of digital as a channel for both communication and all‐round service delivery. But is digital really reducing other channels to obsolescence? Quite the opposite: there’s a huge advantage to be had in bringing product and experience to life through physical touch. Digital can remove the pain points of the retail experience, but only an omnichannel approach can make it fantastic. Let’s take the ultimate digital provider – Amazon. Its business extension into the bricks and mortar store, Amazon Go, was trialled successfully in Seattle and is set to expand globally. The store takes the pain out of retail by…

Question 5                              Consider the following case study, then answer the questions that follow: Going offline for the most rounded customer experience By Maria Michael 10 Sep 2019 The narrative around retail can often make it seem that online is the only space that matters. Time and again we see another celebration of the immediacy, convenience or intuitiveness of digital as a channel for both communication and all‐round service delivery. But is digital really reducing other channels to obsolescence? Quite the opposite: there’s a huge advantage to be had in bringing product and experience to life through physical touch. Digital can remove the pain points of the retail experience, but only an omnichannel approach can make it fantastic. Let’s take the ultimate digital provider – Amazon. Its business extension into the bricks and mortar store, Amazon Go, was trialled successfully in Seattle and is set to expand globally. The store takes the pain out of retail by…

Question 3 of 15 2 Points Which of the following is correct with respect to entrepreneurial qualities? Select the correct response: education is positively associated with entrepreneurial success lack of education is not a primary barrier to acquiring start-up financing O industry experience is a more important predictor of success than education O technical skills are more important than social skills, but less important than the ability to communicate with others O A and C

Question 8 3 pts A business plan assists with which 3 basic purposes in a business? Planning. Communication and Technology A Management, Planning and Communication B Management, Communication and Employment C Marketing. Communication and Technology

What is the main goal of the executive summary section of a marketing plan?     summarize everything in the plan in no more than two pages     summarize plus highlight why people should invest in this venture     present a strong SWOT analysis as well as 5-year financial projections       QUESTION 2 According to HubSpot’s top statistics on customer service, ________ percent of the customer experience or journey depends on how they are being treated.     25     35     50       QUESTION 3 How does process add its value to the 7 Ps of the marketing mix?     building trust through efficient procedures     communicating benefits to customers     conveying value through atmospherics

1. Which of the following is a type of small business?   Question 1 options:   Construction   Annual Receipts   Entertainment   Retail

Which statement is not an example of a Mission Statement?   Question 3 options:   To grant the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy.   To improve, and to be accessible, inclusive and diverse     Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.   A hunger-free America.

Question 19 Think of a small business, and identify the ways this small businesses can benefit from an understanding of the marketing mix

What part of a business model includes using a company's profits to sponsor initiatives where the company and employees work to benefit the community? Question 8 options: A) Direct-to-consumer B) Social responsibility C) Investor relations D) Peer-to-peer

Subject: Professional Selling  Please Don't Copy/Paste. Answer the following questions-   Q1. Background: You've had success at Stanley Black & Decker in your initial role as an Inside Sales Representative and have now been promoted to a Key Account Manager's role with responsibility for some 20 accounts of various sizes and complexity. One of your biggest accounts is a long-term client who has a deep understanding of your products and the industry. This Account is also remote in location which means you have to do the selling online.    PART A) : What type of Presentation will you use [Memorized/Formula/ Need-Satisfaction]? Also describe what advantages or disadvantages this type of presentation offers and why you would use it.     Part B) :  List reasons for sales-presentation failure and strategies to prevent such failures.    Q2. As an increasingly important member of S B&D's Sales team, you have established a strong reputation as a "problem Solver".  This will come in…

[Question 4  ___________ is an example of financial technology (Fintech) application platform used by entrepreneurs and small businesses to raise funds worldwide. Select one: A. Robo-Advisor B. Crowdfunding C. Regtech D. Insuretech

“Many companies and businesses are willing to participate in the sponsoring of an event because of its various benefits.”Discuss FIVE (5) motives for event sponsorship. (150 words)

Multiple choices questions 18

CASE INCIDENT 1 Sprucing Up Walmart For more than half a century, Walmart has prided itself on providing value to customers by being a low-price leader. But the consumer mindset is changing. Now "value" also means convenience, ease of finding what you want, and the ability to get exactly what you want when you want it. Nationwide dollar-store chains often have lower prices than Walmart, so that point of competitive advantage is fading. And thanks to Amazon.com and other online retailers, con- sumers can shop from home whenever they like, compare prices, and know immediately what is available. Contrast this with the experience many Walmart shop- pers previously had when they entered a store-low inven- tory, disorganized aisles, unhelpful staff, and an overall depressing atmosphere. The company's online presence was about the same. The site was difficult to navigate, and attempts to search for products were frustrating at best and more often fruitless. Named Walmart's CEO in 2014, Doug…

Question 1 Define the steps in the strategic selling process and apply them, each with one brief sentence, to a firm that offers home nursing services to elderly patients. In other words, how would you construct this process to this marketplace? Edit View Insert Format Tools Table 12pt v Paragraph

Creative Homework/Short Project You just started working for a firm that makes and sells baseball caps. Currently, the firm sells its products only in specialty stores, like Lids. You think you can improve sales by branching out to other types of retailers. Prepare a presentation that identifies the additional types of retailers your firm could sell to and what the advan- tages of selling to those types of retailers would be. Also, how would you change your retail strategy for these different retailers?

Question 2 The statement that gives a broad description of a firm's objectives and the scope of activities it plans to undertake known as: Mission statement 1 Vision statement 2 Income statement 3 None of the above 4

QUESTION 40 Which of the following is not a reason why social ventures scale their activities?       Demand-side pressures.     Balanced scorecard.     Moral imperative.     Organizational needs.