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15
What is an external factor that affects the price that a busienss charges for its products?
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Variable expenses |
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Operating costs |
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Economical Factors |
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Mass Recruitment |
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- 6 What is the advantage to a business of using bar-code pricing? Question 6 options: Reduces the number of employees needed for sales Reduces required business security Easier to change prices Easier for customers to readQuestion 1 You are in the process of planning a hypothetical airline flight from New York to St. Louis. Visit the websites of three different airlines and compare prices for this trip. Try travel dates that include a Saturday night layover and those that do not. Try dates less than seven days away, and compare, those prices with flights that are more than twenty-one days out. How do you explain the similarities and differences you see in these prices? Question 2 Meet with a salesperson to discuss his/her experience in any given day, about his/her daily activities and how the organization integrate with other promotional elements internally. How does the salesperson set objectives? How is he/she made aware of the firm’s overall IMC strategy? Does the sales force participate in planning marketing or promotional activities?Discussion Question #1: Tamimi Markets has a great new customer appreciation program with the name “Tamimi Rewards” (https://tamimimarkets.com/). These programs collect purchasing data and build consumer profiles. How can supermarkets such as Tamimi use these data to create value for the firm and consumers?
- 14 What is an example of an unethical pricing practice? Question 14 options: A company prices its products low in an attempt to drive its competitors out of business A business prices a new product line to reflect high quality and status. A business increases its prices when the cost to make the products increases. A firm sets a business objective to increase its profit margin over the next five yearsQuestion A10 If a business is launching a new product and hopes to achieve a large market share by achieving a low margin on each sale, but in the meantime spread its fixed costs across a large number of units of output, what pricing strategy is it pursuing? A Price skimming B Price discrimination C Price penetration D Price matchingQUESTION 31 Which of the following factors is important in managing perceived value? a. Perception sometimes doesn’t reflect reality. b. Value is a nebulous concept to most people. c. Different customers have different perceptions. d. Competitive pricing is a major determinant of value. Your friend Kevin just bought a shirt and tie that you think are ridiculous, and you need to tell him politely that they just won’t work. You think back quickly to what you know from marketing about the customer experience. Which of the following would NOT be considered an individual influence of the customer experience that can help you figure out what to say? a. You know the store where he purchased it would exchange the shirt and tie if he explained why he needs to return it. b. You know he is old enough to make purchases on his own c. You know he can afford it. d. You know he is single and does not live with his family who might give him advice.
- If a company’s competitive advantage is based on government subsidies, efficient labor, and no-frills services, what type of competitive advantage is this? Question 7 options: a) Product/services differentiation competitive advantage b) Cost competitive advantage c) Niche competitive advantage d) Situational competitive advantageHow would Diet Coke be classified? Question 9 options: a) Product line b) Product item c) Specialty product d) Product mixQuestion: Salesforce.com sells software as a service delivered online. Corporations pay about $150 per month for each user (www.salesforce.com). Describe its revenue model and profit model. Need 2 refereces and answer with in text citation
- Question 1:- explain the five objectives of purchasing policy for automobile industry?- explain the roles of purchasing department?also provide the references of your answer Please answer in detail i will rateQUESTION- Australian Discount Retail (a former Australian variety retailer), Jusco (a Japanese grocery discount retailer, now part of AEON), and Primark (a UK discount clothing chain) pioneered ‘cheap chic’ — combining discount store prices with fashion appeal. What are the principal challenges of designing and implementing a ‘cheap chic’ strategy?Design a 'cheap chic’ strategy for a company entering another market, for example restaurants, sports shoes, cosmetics or office supplies.Q6. Discuss the use of social media in the marketing of the product/service in Amazon retail company?