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- 10- Sales organization consists of human beings or persons working together to effectively market products manufactured by the firm or the products purchased for resale. From the following, analyze the statement which is not relevant to the sales organization. a. A sales organization has a number of departments b. Systematic execution of plans is not possible in a sales organization c. It is a foundation for effective sales planning and sales policies d. It has a planned and well-coordinated structure1. Discuss the Roles salespeople perform that contribute to the success of the sales organizations. Be sure to list and discuss at least Four roles - Few statements are needed for each role and present them in bullet points format. 2. As a sales manager, what are the skills you would expect your salespeople to possess - List three skills and elaborate.1-Discuss any two PR tools or techniques that contributed to the profitability of the American Expresscompany(. How did each of these tools help the American Express company? 2-Explain the roles of public relations (PR) in the success of the American Express company.
- 1. Public relations and advertising are interchangeable, as they both involve paid placement with a media organization. Group of answer choices True False 2.While media relations is a primary function of PR, it is not the only function of PR. Which of the following is NOT a function of PR? Group of answer choices Social Media Research and Strategic Planning Marketing and Sales Internal Communication 3. Who is commonly referred to as the "Father of Public Relations?" Group of answer choices Arthur Page PT Barnum Ivy Lee Edward Bernays please help with these questionsWhat is a good job title SUMMARY: Strategically plans, budgets and manages marketing programs locally andcorporately to maximize results.Management of local marketing efforts to increase sales: 40%• Strategically plan and develop the following:o Relationships including programs for corporate business “partners” (e.g.chambers of commerce, government entities, etc.).o Sales and marketing opportunities in builder market.o Sales through real estate partnerships.o Customer credit card accounts and sales.o Relationships and programs with media partners.• Research local advertising opportunities. Strategically plan to increase mid-week sales ortarget specific demographics in market.Strategic planning, budgeting and formulation of marketing programs for maximizingresults: 35%• Strategically plan and budget events for all locations. Provides direction for all locationsmarketing teams as it relates to sale research, execution and events.• Develop and manage relationships within market. Direct…The likely implications for a competitor with an industry that has relatively high cost of sales yet maintains a competitive gross margin is likely? a) An indicator that the company should divest and/or seek new opportunities b) A company that has higher general and admin expenses c) A differentiator with additional product features d) A signal that the company should invest in marketing e) None of these
- 2- A key activity that a sales manager might do in a typical month is making sales calls with a salesperson. The main reason for this is to: a. Look for a reason to fire the salesperson. b. Use joint sales calls as a training and coaching tool c. Establish the sales manager as the account lead d. Observe how the salesperson manages expense accountPost a paper of at least 1,000 words to cover the following: My firm is DONT FORGET TO WRITE IN DETAILS AT LEAST 1,000 words, i need an A - Describe a new product for my firm recently introduced - Detail how the new offering was different from their existing products - Discuss why the change was made and how it fits their marketing strategyRelated question need answer for A,B,C A.You are the brand manager of Bashundhara Group. You manufacture cement, tissues, and face mask. Your owner asked you to develop the brand further. Using four strategies develop the brand. Relate examples with theory. B. You want to develop communication mix for your business. With the proper use of theory mention and explain five different communication mix for your upcoming product. C. Explain advertising objectives. Which objective you will use for your new product and why?
- Part 2: Innovation and Creativity - You are required to create supporting marketing communication collaterals in a creative manner to enhance the effectiveness of your integrated marketing communication campaign. - You must create at least TWO creative collaterals to support your campaign. - The collaterals could be banner, voucher, brochure, flyer, advertisement (print or video), event backdrop, newsletter, etc.Content marketing can be a very hectic mess unless you organize it into clear businessprocesses. Consider the following process: The content writer takes up & finishes the first draft of an article. Includesdescriptions of any custom images that are to be used in the articleThe marketer gathers influencer contact information, to be used for advertisingand marketing once the article is doneThe editor proof-reads the article, makes points on grammar, style, spelling, etc.The designer creates custom images as asked, sending them over to the contentwriterThe writer takes the comments into consideration, fixes any mistakes, and addsthe images to the articleThe SEO expert makes sure that the article meets the right optimization bestpractices & publishes the articleThe marketer uses a combination of advertising & email outreach to make surethat the article is read.Note: Construct the business process diagram and apply the flowcharting process.Which of the following is an incorrect statement describing Whistle blowing? a. Holding a press conference to announce a new product b. None of the options describes whistle blowing c. Holding an extra ordinary general meeting to discuss the diversification plans d. Discussing the reasons for low profitability in the annual general meetin
