Which benefits does efficient supply chain management provide retailers concerningproduct availability?O reduced stockouts and tailored assortmentsincreased backup stock level and reduced stockoutsincreased stock level and tailored assortmentsreduced stockouts and employee productivitytailored assortments and right pricing levels

A well-managed supply chain helps to shorten lead times, making products more readily accessible to…

Answered: Which benefits does efficient supply…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

See similar textbooks

Similar questions

Is subscription pricing likely to be as popular withcust- omers as it is becoming with many product suppliers?Why or why not?
Describe the first in, first out, last in, first out and average 4.7 cost methods of stores pricing.
What are ordering costs? What is the tradeoff betweeninventory carrying costs and ordering costs?
(1) If most coupons are never used, why docompanies keep distributing so many? (2) Ifwholesalers and retailers can make money selling amanufacturer’s product, why would the manufacturerneed to offer incentives such as sales contests?
Mattress Wholesalers, Inc. is constantly trying to reduce inventory in its supply chain. Last year, cost of goods sold was $7.48 million and inventory was $1.48 million. This year, costs of goods sold is $8.56million and inventory investment is $1.59 million. Part 2 a) What was its weeks of supply last year? enter your response here weeks (round your response to two decimal places). a) What was its weeks of supply last year? weeks (round your response to two decimal places). Part 3 b) What is its weeks of supply this year? weeks (round your response to two decimal places). Part 4 c) Is Mattress Wholesalers making progress in its inventory reduction effort? Since the number of weeks that cover the supply has. Mattress Wholesalers is making, in its inventory-reduction effort.
D5) How do I get the channels of distribution, pricing, and promotion of a trash can? What will the prices be
Which of these describes a retail store which uses a medium-end strategy? a. Premium items b. Moderate pricing c. High price d. Cheap merchandise
Unlike traditional car manufacturers, some carmakers have used limited showrooms and dealerships and have instead embraced a more direct-to-consumer ordering model. Describe the advantages/disadvantages of each of these two different product distribution approaches.
The price change decisions in a supply chain are solely decided by a retailer. True or False? Explain your answer briefly. What is the impact on profit and inventory by running a promotion in the peak demand periods vs. low demand period?
A tennis racquet manufacturer has been very successful in manufacturing and marketing a single line of inexpensive tennis racquets, aimed at beginners and casual players. The manufacturer’s current distribution channel is through large discount retailers, such as Kmart and Walmart. Recently, three major sporting goods chains also began to carry the racquets. The company puts most of its promotion budget into sales promotion to the retailers and into in-store displays. The competitive advantage for this company is its low price for good, sturdy tennis racquets. The company wishes to expand its operations, either with new products or in new customer markets. 1. What are some possible new products for this company? 2. Do these products fit the company’s image? Does the firm have the technological or production expertise needed for these products? 3. If a product is introduced and fails, what effect will the failure have on the company and its other products? The…
explain the best approach for a balanced marketing strategy. Consider key supply chain aspects to add into the marketing mix (product, pricing, placement, and promotion) to prevent stockout and / or inventory surplus.
Explain why each of these is critical for a successful supply chain operation:a. Integrated technologyb. Information sharingc. Trust among trading partnersd. Real-time information availabilitye. Event-response capabilityf. Procurementg. Risk management

SEE MORE QUESTIONS

Recommended textbooks for you

Principles Of Marketing

Marketing

ISBN:

9780134492513

Author:

Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:

Pearson Higher Education,

Marketing

ISBN:

9781259924040

Author:

Roger A. Kerin, Steven W. Hartley

Publisher:

McGraw-Hill Education

Foundations of Business (MindTap Course List)

Marketing

ISBN:

9781337386920

Author:

William M. Pride, Robert J. Hughes, Jack R. Kapoor

Publisher:

Cengage Learning

Principles Of Marketing

Marketing

ISBN:

9780134492513

Author:

Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:

Pearson Higher Education,

Marketing

ISBN:

9781259924040

Author:

Roger A. Kerin, Steven W. Hartley

Publisher:

McGraw-Hill Education

Foundations of Business (MindTap Course List)

Marketing

ISBN:

9781337386920

Author:

William M. Pride, Robert J. Hughes, Jack R. Kapoor

Publisher:

Cengage Learning

Marketing: An Introduction (13th Edition)

Marketing

ISBN:

9780134149530

Author:

Gary Armstrong, Philip Kotler

Publisher:

PEARSON

MKTG 12:STUDENT ED.-TEXT

Marketing

ISBN:

9781337407595

Author:

Lamb

Publisher:

Cengage

Contemporary Marketing

Marketing

ISBN:

9780357033777

Author:

Louis E. Boone, David L. Kurtz

Publisher:

Cengage Learning

SEE MORE TEXTBOOKS

Which benefits does efficient supply chain management provide retailers concerning product availability?