Bundle: Essentials of Business Communication, Loose-Leaf Version, 10th + Premium Website, 1 term (6 months) Printed Access Card + LMS Integrated Printed Access Card
10th Edition
ISBN: 9781305699199
Author: Mary Ellen Guffey, Dana Loewy
Publisher: Cengage Learning
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Chapter 12, Problem 13CT
Summary Introduction
To think critically about:
Reason why business personnel are asked to move beyond bullet points.
Introduction:
Business personnel have often been encouraged to move on beyond bullet points by communication consultants.
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1. A description of leadership ethics in healthcare. 2. An explanation of one type of ethical trap. 3. A brief explanation of how leadership should demonstrate ethics in healthcare.
In the selling process, which of the following statements is true of developing and proposing solutions?
Question 18 options:
a)
Often, customers are more likely to remember what salespeople say than how they present themselves.
b)
It is better to depend on a formal presentation than on a salesperson's ability to handle customer objections.
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Sally and Sam have recently purchased from the Edgars Red Hanger sale. However, both had encountered different levels of customer service. Sally was assisted by a member of staff and was able to get the style and size that she needed. Sam on the other hand walked around the store for a period of time just looking for someone to help but was unable to get any assistance. Based on these experiences, this has impacted on the way they will make future purchases.Q.1 It is important to maintain relationships with the extended market. Discuss Prospective employees as a part of the extended market.
Chapter 12 Solutions
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