ND CONNECT ACCESS CARD MKTG CORE
ND CONNECT ACCESS CARD MKTG CORE
8th Edition
ISBN: 9781264017690
Author: Kerin
Publisher: MCG CUSTOM
Question
Book Icon
Chapter 12, Problem 1VC
Summary Introduction

Case summary:

The world online retailer is a pioneer of convenient, low-price shopping, which has attracted many number of consumers. While Company A has changed its way, numerous people shop, the firm still overcomes the daunting and traditional task of generating seamless deliveries flow towards its consumers.

The company followed its supply chain management and logistics and there were continuous improvement in the working of the company.

Characters in case:

Company A

To discuss: How the supply chain management and the logistics of Company A activities assist the form to generate the value for its customers.

Expert Solution & Answer
Check Mark

Explanation of Solution

a) The activities of logistics and supply chain management decrease the price by the following:

  • Decreasing the inventory and raising the turnover
  • Improving the product margins and raising the profit for one addition unit sold
  • Raising the net income and return on assets after interest and expenses.

b) The activities of logistics and supply chain management leads to the advantage enhancement by the following:

  • Granting the competitive costing: Decreased costs because of improved performance of supply-chain could be passed towards the consumers as reduced prices.
  • Maximizing on-time order satisfaction: The 99% one-time satisfaction of recent orders on holiday leads to supply-chain improvements.
  • Giving more items of Company A for sale: Company A continues to accumulate the products towards the millions.

Want to see more full solutions like this?

Subscribe now to access step-by-step solutions to millions of textbook problems written by subject matter experts!
Students have asked these similar questions
Hi, Pls provide answers. thank you.
Examine using practical examples what must be considered from the client's perspective for Shoprite’s channel strategy to be successful.
candlewood suites hotels  What channels of distribution does the organization utilize? (direct sales, online travel agents, wholesale tour operators, etc)
Knowledge Booster
Background pattern image
Similar questions
SEE MORE QUESTIONS
Recommended textbooks for you
Text book image
Principles Of Marketing
Marketing
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Pearson Higher Education,
Text book image
Marketing
Marketing
ISBN:9781259924040
Author:Roger A. Kerin, Steven W. Hartley
Publisher:McGraw-Hill Education
Text book image
Foundations of Business (MindTap Course List)
Marketing
ISBN:9781337386920
Author:William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:Cengage Learning
Text book image
Marketing: An Introduction (13th Edition)
Marketing
ISBN:9780134149530
Author:Gary Armstrong, Philip Kotler
Publisher:PEARSON
Text book image
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:9781337407595
Author:Lamb
Publisher:Cengage
Text book image
Contemporary Marketing
Marketing
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Cengage Learning