MARKETING: REAL PEOPLE...ACCESS >CUSTOM
10th Edition
ISBN: 9780136539940
Author: Solomon
Publisher: PEARSON C
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Chapter 12, Problem 7QA
Summary Introduction
To explain: The difference between the assortment of merchandise one would typically find in specialty stores, convenience stores, discount stores and resale stores.
Introduction: Retail stores are owned by retailers which are one stop shop for customers through which retailers sell the goods to the end consumers after purchasing from the manufacturer or wholesaler. Different retail stores sell different types of merchandise.
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Chapter 12 Solutions
MARKETING: REAL PEOPLE...ACCESS >CUSTOM
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