Principles of Corporate Finance (Mcgraw-hill/Irwin Series in Finance, Insurance, and Real Estate)
Principles of Corporate Finance (Mcgraw-hill/Irwin Series in Finance, Insurance, and Real Estate)
12th Edition
ISBN: 9781259144387
Author: Richard A Brealey, Stewart C Myers, Franklin Allen
Publisher: McGraw-Hill Education
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Chapter 28, Problem 15PS

Performance measures Describe some alternative measures of a firm’s overall performance. What are their advantages and disadvantages? In each case, discuss what benchmarks you might use to judge whether performance is satisfactory.

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Looking from a managerial perspective, why would a firm use a balanced scorecard in evaluating performance? What benefits would be derived from the use of this measure? Please provide at least 2 references to back up your opinion.
Briefly explain why firms might use nonfinancial performance measures.
discuss the advantages and disadvantages of economic value added for performance measurement
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