Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
13th Edition
ISBN: 9780134132259
Author: Armstrong
Publisher: PEARSON
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Chapter 6, Problem 6.19MML
Summary Introduction

To discuss: The ideas for the application of G Glass device among the various institutional markets and businesses. Determine how these applications can be incorporated into online, mobile, and social media marketing.

Introduction:

Augmented reality is the live, indirect, or direct observation of real environment. It can also be computer-generated (or physical) elements that are augmented by computer-created sensory outputs in the form of video, sound, graphics, or global positioning system data.

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