MARKETING:INTRO (LL)- W/ MYMARKETING LA
13th Edition
ISBN: 9780135983690
Author: Armstrong
Publisher: PEARSON
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Chapter 7, Problem 7.1DQ
Summary Introduction
To discuss: The definition of product and the naming, description, example for every consumer product.
Introduction:
A product can be defined as a thing that could be provided in the market for acquisition, attention, consumption, or for utilization, which may satisfy a need or a want.
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MARKETING:INTRO (LL)- W/ MYMARKETING LA
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