Marketing: Real People, Real Choices, Student Value Edition Plus MyLab Marketing with Pearson eText -- Access Card Package (9th Edition)
9th Edition
ISBN: 9780134640112
Author: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
Publisher: PEARSON
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Chapter 1, Problem 8QA
Summary Introduction
To determine: The opportunity that internet and web 3.0 and 4.0 creates for marketers while interacting their customer.
Introduction: Internet is a wide area network which connects all the computer systems and mobile devices around the world. It is used to transfer information, data, photos, video, fund, etc. Internet also helps in conducting business through e-commerce.
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Marketing: Real People, Real Choices, Student Value Edition Plus MyLab Marketing with Pearson eText -- Access Card Package (9th Edition)
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