MARKETING
7th Edition
ISBN: 9781260087710
Author: Grewal
Publisher: RENT MCG
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Question
Chapter 13, Problem 7MA
Summary Introduction
To discuss: The types of mobile apps used for a transaction with a specific retailer or service provider.
Summary Introduction
To discuss: Whether Person X uses apps or engage in a face-to-face relationship with a person for transactions and whether the opinion will change if the question is asked to Person X’s parents.
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Company X is a small business that specializes in selling organic pet food. The company is looking to expand its reach and increase sales by creating an online store. As a consultant, you have been asked to give a presentation to Company X's management team about the benefits and potential drawbacks of starting an e-commerce platform.
What are the advantages and disadvantages of creating an online store for Company X's organic pet food business?
What factors should be considered when determining the feasibility of starting an e- commerce platform for the business?
What are some potential challenges that Company X might face when launching an onlines tore, and how can they be addressed?
Is an e-commerce company superior than a traditional brick and mortar one? How so?
Please answer questions number 3 . Please provide full answer and make it visible don't charge money to subscribe to see the full answer since I have no card payments system.
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- Is it feasible for a business to make use of a kind of computer technology known as social computing that also incorporates online shopping? If so, could you kindly explain it?arrow_forwardInnovative e-commerce firms have revolutionized the way we shop today and pushed the boundaries of what is possible. How would you gain a competitive edge utilizing the e-commerce business model if you were thinking about establishing an online store for cellphones? How would you acquire the information required to make your target audience aware of your products? What business strategies do you have in place to build a successful and lucrative online marketplace?arrow_forwardReflect on the following statement:E-commerce and mobile are evolving, providing new ways of conducting business that present benefits and potential problems. Do you agree? In disagreement?Express in at least 3 paragraphs, with a minimum of 6 sentences each, your opinion about the premise.When answering you must:Explain the benefits of E-CommerceDiscuss the problems of E-Commercearrow_forward
- Considering how fast, easy, inexpensive, they are, should e-mail, instant messages, blogs, and podcasts completely replace meetings and other face-to-face communication in your company? Why or why not?arrow_forwardShould phone companies sharing their customers info with 3rd party companies?arrow_forwardIn your opinion, what were the advantages of Skype’s early entry into the VoIP market?arrow_forward
- What are the names of the top three companies in the banking, retail, airline, or package delivery sectors with whom you do business? How does information technology engage customers, enlighten them, or give a unique experience? How successful is the use of digital technologies in maintaining existing clientele?arrow_forwardIn recent years, there has been a rise in the prevalence of e-commerce. What are the most important factors that contribute to the formation of this pattern? Will it proceed in the same manner as before? What specifically leads you to believe that this is the case?arrow_forwardHow does outsourcing affect website security, and what measures can be taken to mitigate potential risks?arrow_forward
- Please offer an overview and explanation of different Internet-based e-commerce techniques, covering key decision points such as picking the most effective business model, payment alternatives available, and building and establishing a successful Web site. Please provide instances of each.arrow_forwardWhat are your thoughts on whether or not Facebook and other social media platforms should provide law enforcement access to user accounts in order to conduct investigations? Why would one pose such a question, and what does one hope to achieve by doing so? What are your opinions on whether or not social media companies like Facebook should provide law enforcement agencies access to their users' accounts in order to facilitate investigations? Why would you even ask such a pointless question?arrow_forwardWill e-mail replace fax machines?arrow_forward
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