UNDERSTANDING BUSINESS (LL/ACCESS)
UNDERSTANDING BUSINESS (LL/ACCESS)
13th Edition
ISBN: 9781264671656
Author: Nickels
Publisher: MCG
Question
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Chapter 16.5, Problem 5TP
Summary Introduction

To discuss: Five steps of sale promotion to reach out customers.

Introduction: Sale promotion is the short term activity that induces the customer to purchase the product offered.

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