Contemporary Marketing (MindTap Course List)
Contemporary Marketing (MindTap Course List)
17th Edition
ISBN: 9781305075368
Author: Louis E. Boone, David L. Kurtz
Publisher: Cengage Learning
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Chapter 5, Problem 3CTE
Summary Introduction

To Discuss: The steps that are to be taken by a company to expand its online presence internationally.

Introduction: E-marketing is a procedure of preparation and executing the formation, dissemination, promotion, and evaluation of goods and services in a modernized and organized condition, for example, the World Wide Web and Internet to encourage trades and fulfil consumer needs.

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