please provide explaination as to whyy the other options are incorrect. thank you After years of struggling, Marc's beach shop was a raging success. Tourism has beenflourishing and Marc's has been busy. Many days, it's all he can do to keep his headabove the crowds. What type of pricing method should he utilize during this busytime to maximize profit?O EDLP Pricing StrategyO Keystone methodOCompetition-orientedDemand-orientedOCost-oriented methodటక క

A marketer uses a pricing strategy to set up the best possible price for a product or a service. It…

Answered: the | bartleby

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Similar questions

Asap Company XYZ is considering offering a new service in the field of telecommunication, in your opinion which source of competitive advantage they should adopt? And why?. Also which pricing strategy to apply and Why?
1. Suppose you are an entrepreneurial company engaged in the manufacture of smart phones. What pricing strategy would you adapt that you believe would best serve your objective? Explain. 2. What department/unit in an enterprise (ex. operations, finance etc.) is the most difficult to manage? Support your claim.
Economics WipeX is a new cleaning tissue used for cell phones; wiping the surface of the cell phone to remove bacteria or micro-organisms. It is available in boxes similar to paper tissues, with a planned price of 5TL per five-item package 5.a) Would direct vs. indirect distribution be better for this product? State your reasoning b) Would exclusive vs. selective vs. intensive distribution be better for this product? State your reasoning
1. Flexible pricing is ineffective in marketplaces where consumers purchase complicated goods or services only occasionally. 2. The insurance and funeral sectors can both use flexible pricing. A. 1st statement is correct, second statement is incorrect B. 1st statement is incorrect, second statement is correct C. Both statements are correct D. Both statements are incorrect
As Director of Pricing for a mid-market retailer, Mary is struggling with her retail pricing strategy. Marys’ struggles, however, are familiar themes across retail today, like ‘getting shoppers in her stores and still driving profits’. So what’s Mary to do? More work, late nights? More spreadsheets? More status quo, or is it time to take pricing innovation for a test drive? For reference: https://youtu.be/HGhWnIb1nOY
How do you create a 5-page informational brochure for a company like Walmart and will include the following, Role of pricing decisions on the overall company and marketing strategies, Value-based pricing (value-in-use and value-in-exchange), Price skimming and penetration, Management of international distribution channels and logistics, Mass customization, Five aspects of communication, Social media mix, Viral marketing as a viable marketing tactic that can deliver a positive return on investment (ROI)?
How does BoltBus use a combination of penetration pricingand everyday low pricing (EDLP) to achieve its objectives?
Explain the opportunities provided by digital channels for ZARA when launching new products. Explain two applications of dynamic pricing on the Internet. (ZARA, is a Spanish apparel retailer based in Spain.) use practical and real examples to explain.
Only typing answer 3. IKEA has been apractitioner of value pricing (i.e., win loyal customers by charging a fairly low price for a high-quality offering). Visit the IKEA website. Does the website enhance the firm’s ability to continue with value pricing? Is value pricing just a matter of simply lowering prices? Describe viable target markets for IKEA. Has IKEA changed the way people shop for furniture? Explain
How would you assess the choices Markus Berger made in setting up the business? Was his cost-plus pricing strategy appropriate?Book: Dinr: My First Start-UP (A)
Joie `s Brownies is a new Egyptian startup offers some trendy American desserts in a trendy way demonstrating many alternatives and customizations through a unique hospitality experience, you were recruited by the owners to build up a pricing strategy. Identify their product ( Rev , Evo ….etc) Chose one strategy ( cost leadership , focus or a mix…..etc) and why ? There are at least eight different pricing techniques for established goods and services. Explain four of those techniques that could match their offered services and under what conditions as owners they should use them.
How do you create a 5-page informational brochure will include the following, Role of pricing decisions on the overall company and marketing strategies, Value-based pricing (value-in-use and value-in-exchange), Price skimming and penetration, Management of international distribution channels and logistics, Mass customization, Five aspects of communication, Social media mix, Viral marketing as a viable marketing tactic that can deliver a positive return on investment (ROI)?

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