Bundle: Foundations of Business, 4th + MindTap Introduction to Business, 1 term (6 months) Access Code
Bundle: Foundations of Business, 4th + MindTap Introduction to Business, 1 term (6 months) Access Code
4th Edition
ISBN: 9781305242579
Author: William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher: Cengage Learning
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Chapter 13, Problem 6DQ
Summary Introduction

To determine: The meaning of physical distribution and its major function.

Introduction: The media through which products or service flows from the makers to the purchasers is known as a distribution channel. It includes a progression of people and organizations that perform as mediators in the framework.

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Which major functions does physical distribution include?
What is physical distribution?
What role does distribution plays in a company’s marketing mix?
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