Marketing: The Core (Irwin Marketing)
Marketing: The Core (Irwin Marketing)
7th Edition
ISBN: 9781259712364
Author: Roger A. Kerin, Steven W. Hartley
Publisher: McGraw-Hill Education
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Chapter 15.5, Problem 15.12LR
Summary Introduction

To discuss: The meaning of news release.

Introduction:

News release is also called as media release that includes events, books, program, and person which are written and video- or audiotaped and presented by its owners.

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What is a news releases?
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