Marketing
Marketing
14th Edition
ISBN: 9781259924040
Author: Roger A. Kerin, Steven W. Hartley
Publisher: McGraw-Hill Education
Question
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Chapter 20, Problem 3AMK

a)

Summary Introduction

To place: Whether BK counter clerk is the order taker and order getter

Introduction:

Order taker is the sales person who takes regular and repeated orders whereas order getting is the sales person who is responsible for creative selling. He must influence the customers and make new customer and increase sales with the existing customers.

b)

Summary Introduction

To place: Whether Automobile insurance salesperson is the order taker and order getter

Introduction:

Order taker is the sales person who takes regular and repeated orders whereas order getting is the sales person who is responsible for creative selling. He must influence the customers and make new customer and increase sales with the existing customers.

c)

Summary Introduction

To place: Whether HP computer salesperson is the order taker and order getter

Introduction:

Order taker is the sales person who takes regular and repeated orders whereas order getting is the sales person who is responsible for creative selling. He must influence the customers and make new customer and increase sales with the existing customers.

d)

Summary Introduction

To place: Whether Life insurance salesperson is the order taker and order getter

Introduction:

Order taker is the sales person who takes regular and repeated orders whereas order getting is the sales person who is responsible for creative selling. He must influence the customers and make new customer and increase sales with the existing customers.

e)

Summary Introduction

To place: Whether Shoe salesperson is the order taker and order getter

Introduction:

Order taker is the sales person who takes regular and repeated orders whereas order getting is the sales person who is responsible for creative selling. He must influence the customers and make new customer and increase sales with the existing customers.

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Students have asked these similar questions
Where would you place each of the following sales jobs on the order-taker/order-getter continuum shown below? (a) Burger King counter clerk, (b) automobile insurance salesperson, (c) Hewlett-Packard computer salesperson, (d) life insurance salesperson, and (e) shoe salesperson.
Where are the answers for E, F, G, H? And where's the Source for B?
The owner of a large machine shop has just finished its financial analysis from the prior fiscal year. Following is an excerpt from the final report: Net revenue $375,000 Cost of goods sold 322,000 Value of production materials on-hand 42,500 Value of work-in-process inventory 37,000 Value of finished goods on-hand 12,500 Compute the inventory turnover ratio (ITR). Note: Round your answer to 1 decimal place.   Compute the weeks of supply (WS). Note: Do not round intermediate calculations. Round your answer to 1 decimal place.
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