MARKETING 2018
MARKETING 2018
19th Edition
ISBN: 9780357033753
Author: Pride
Publisher: CENGAGE L
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Chapter 5, Problem 15DRQ
Summary Introduction

To discuss: Difference between the market research of Country U and other countries.

Marketing research is a systematic collection of data from various companies, people and analyzing the needs of the people, and define various marketing opportunities.

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What is called Marketing research?
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