The place where the data for marketing research are obtained and the examples of external and internal data.

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Chapter 5, Problem 5DRQ

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To discuss: The place where the data for marketing research are obtained and the examples of external and internal data.

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Chapter 5, Problem 5DRQ

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To discuss: The place where the data for marketing research are obtained and the examples of external and internal data.

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Chapter 5, Problem 5DRQ

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To discuss: The place where the data for marketing research are obtained and the examples of external and internal data.

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Chapter 5, Problem 5DRQ

Summary Introduction

To discuss: The place where the data for marketing research are obtained and the examples of external and internal data.

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Chapter 5, Problem 5DRQ

Summary Introduction

To discuss: The place where the data for marketing research are obtained and the examples of external and internal data.

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Chapter 5, Problem 5DRQ

Summary Introduction

To discuss: The place where the data for marketing research are obtained and the examples of external and internal data.

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Chapter 5, Problem 5DRQ

Summary Introduction

To discuss: The place where the data for marketing research are obtained and the examples of external and internal data.

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Ch. 5.1 - Prob. 1VC Ch. 5.1 - Prob. 2VC Ch. 5.1 - Prob. 3VC Ch. 5.2 - Prob. 1C Ch. 5.2 - Prob. 2C Ch. 5.2 - Prob. 3C Ch. 5 - Prob. 1DRQ Ch. 5 - Prob. 2DRQ Ch. 5 - Prob. 3DRQ Ch. 5 - Prob. 4DRQ

The place where the data for marketing research are obtained and the examples of external and internal data.

Solution Summary: The author explains that the data for marketing research can be obtained from the primary and secondary data. Primary data are obtained directly from respondents, and second data is collected from internal and external sources.

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To discuss: The place where the data for marketing research are obtained and the examples of external and internal data.

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Chapter 5 Solutions