Website K is an online crowd funding which helps many investors to collect the funds which they are unable to collect. P Corporation developed a new product a wrist watch but unfortunately it does not have sufficient funds to produce and market it. Website K collects more than $1 million a day. Many customers pre booked the watches. Website K charged 5% for these services. JOBS act legislation in 2012 was formed to as a legal binding for these services. Characters in the case: K Website P Corporation To discuss: The crowd funding sites and the two projects on that site. Social media marketing: Social media marketing is internet marketing that uses social networking websites as a marketing tool. The aim is to help a company to increase its brand exposure and to reach the customer faster.

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Answer 1

Question

Chapter 3, Problem 3.9MA

Summary Introduction

Case summary:

Website K is an online crowd funding which helps many investors to collect the funds which they are unable to collect. P Corporation developed a new product a wrist watch but unfortunately it does not have sufficient funds to produce and market it. Website K collects more than $1 million a day. Many customers pre booked the watches. Website K charged 5% for these services. JOBS act legislation in 2012 was formed to as a legal binding for these services.

Characters in the case:

K Website

P Corporation

To discuss: The crowd funding sites and the two projects on that site.

Social media marketing:

Social media marketing is internet marketing that uses social networking websites as a marketing tool. The aim is to help a company to increase its brand exposure and to reach the customer faster.

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Answer 2

Question

Chapter 3, Problem 3.9MA

Summary Introduction

Case summary:

Website K is an online crowd funding which helps many investors to collect the funds which they are unable to collect. P Corporation developed a new product a wrist watch but unfortunately it does not have sufficient funds to produce and market it. Website K collects more than $1 million a day. Many customers pre booked the watches. Website K charged 5% for these services. JOBS act legislation in 2012 was formed to as a legal binding for these services.

Characters in the case:

K Website

P Corporation

To discuss: The crowd funding sites and the two projects on that site.

Social media marketing:

Social media marketing is internet marketing that uses social networking websites as a marketing tool. The aim is to help a company to increase its brand exposure and to reach the customer faster.

Expert Solution & Answer

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See solution

Answer 3

Question

Chapter 3, Problem 3.9MA

Summary Introduction

Case summary:

Website K is an online crowd funding which helps many investors to collect the funds which they are unable to collect. P Corporation developed a new product a wrist watch but unfortunately it does not have sufficient funds to produce and market it. Website K collects more than $1 million a day. Many customers pre booked the watches. Website K charged 5% for these services. JOBS act legislation in 2012 was formed to as a legal binding for these services.

Characters in the case:

K Website

P Corporation

To discuss: The crowd funding sites and the two projects on that site.

Social media marketing:

Social media marketing is internet marketing that uses social networking websites as a marketing tool. The aim is to help a company to increase its brand exposure and to reach the customer faster.

Expert Solution & Answer

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Answer 4

Question

Chapter 3, Problem 3.9MA

Summary Introduction

Case summary:

Website K is an online crowd funding which helps many investors to collect the funds which they are unable to collect. P Corporation developed a new product a wrist watch but unfortunately it does not have sufficient funds to produce and market it. Website K collects more than $1 million a day. Many customers pre booked the watches. Website K charged 5% for these services. JOBS act legislation in 2012 was formed to as a legal binding for these services.

Characters in the case:

K Website

P Corporation

To discuss: The crowd funding sites and the two projects on that site.

Social media marketing:

Social media marketing is internet marketing that uses social networking websites as a marketing tool. The aim is to help a company to increase its brand exposure and to reach the customer faster.

Expert Solution & Answer

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Answer 5

Chapter 3, Problem 3.9MA

Summary Introduction

Case summary:

Website K is an online crowd funding which helps many investors to collect the funds which they are unable to collect. P Corporation developed a new product a wrist watch but unfortunately it does not have sufficient funds to produce and market it. Website K collects more than $1 million a day. Many customers pre booked the watches. Website K charged 5% for these services. JOBS act legislation in 2012 was formed to as a legal binding for these services.

Characters in the case:

K Website

P Corporation

To discuss: The crowd funding sites and the two projects on that site.

Social media marketing:

Social media marketing is internet marketing that uses social networking websites as a marketing tool. The aim is to help a company to increase its brand exposure and to reach the customer faster.

Answer 6

Chapter 3, Problem 3.9MA

Summary Introduction

Case summary:

Website K is an online crowd funding which helps many investors to collect the funds which they are unable to collect. P Corporation developed a new product a wrist watch but unfortunately it does not have sufficient funds to produce and market it. Website K collects more than $1 million a day. Many customers pre booked the watches. Website K charged 5% for these services. JOBS act legislation in 2012 was formed to as a legal binding for these services.

Characters in the case:

K Website

P Corporation

To discuss: The crowd funding sites and the two projects on that site.

Social media marketing:

Social media marketing is internet marketing that uses social networking websites as a marketing tool. The aim is to help a company to increase its brand exposure and to reach the customer faster.

Answer 7

Chapter 3, Problem 3.9MA

Summary Introduction

Case summary:

Website K is an online crowd funding which helps many investors to collect the funds which they are unable to collect. P Corporation developed a new product a wrist watch but unfortunately it does not have sufficient funds to produce and market it. Website K collects more than $1 million a day. Many customers pre booked the watches. Website K charged 5% for these services. JOBS act legislation in 2012 was formed to as a legal binding for these services.

Characters in the case:

K Website

P Corporation

To discuss: The crowd funding sites and the two projects on that site.

Social media marketing:

Social media marketing is internet marketing that uses social networking websites as a marketing tool. The aim is to help a company to increase its brand exposure and to reach the customer faster.

Answer 8

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Answer 9

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Answer 10

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Answer 11

Ch. 3 - Prob. 1ALC Ch. 3 - Prob. 3.1DQ Ch. 3 - Prob. 3.2DQ Ch. 3 - Prob. 3.3DQ Ch. 3 - Prob. 3.4DQ Ch. 3 - Prob. 3.5DQ Ch. 3 - Prob. 3.6DQ Ch. 3 - Prob. 3.7CTE Ch. 3 - Prob. 3.9MA Ch. 3 - Prob. 3.10MA

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Chapter 3 Solutions