Case summary:
Company D has started a consulting company to help the other firms to fulfill the customer satisfaction. The company focused on the programs like training, leadership, brand loyalty, customer experience, and creativity. Firms must surprise the customers often to satisfy them. They should do their best to the needs and wants of the customer. Firms must focus on the consumer’s positivity rather than using their money.
To contrast: The way the companies can adapt the advice of Company D to the customer service situation.
Customer satisfaction refers to how the company surpass or meets the needs and wants of the consumers.
![Check Mark](/static/check-mark.png)
Want to see the full answer?
Check out a sample textbook solution![Blurred answer](/static/blurred-answer.jpg)
Chapter 11 Solutions
Bundle: Contemporary Marketing, Loose-Leaf Version, 17th + LMS Integrated MindTapV2.0 Contemporary Marketing, 1 term (6 months) Printed Access Card
- FOR CONSIDERATION/DISCUSSION 1. Which of the four elements-strengths, weaknesses, opportunities, threats turned out to be the most difficult to develop? Why? Which was the easiest? Why? 2. What valuable insights about your focal organization did you gain during your SWOT analysis? 3. Why should every manager know how to do a SWOT analysis? 4. What "right niche" did your SWOT analysis yield? 5. How can a personal SWOT analysis improve your career prospects?arrow_forward- Do you think it's remarkable that a little company like Sunny Delight has accumulated so many different analytics tools? How has the fact that Sunny Delight has changed ownership a number of times affected the number and variety of business intelligence (BI) technologies employed? If individual end users are used to working with their own specialized data-generation systems, what are some of the trade-offs of switching to an enterprise-level analytics solution for them?arrow_forwardTo make a “bulletproof” business plan, some mistakes must be avoided, and the following must be done:❖ Think through the business idea. You might have a great idea, but have you carefully mapped out all the steps you'll need to take to make the business a reality.❖ Do your research. Investigate everything you can about your proposed business before you start writing your business plan--and long before you start the business.❖ Research your potential customers and competitors. Is your product or service something people really want or need, or is it just "cool"? Study your market. Is it growing or shrinking? Could some sort of disruptive technology or regulatory change alter the market in fundamental ways? Why do you think people will buy your product or service? If you don't have any customers or clients yet, you'll need to convince investors that you have something people really want or need, and more important, that they'll buy it at the price you expect.❖ Get feedback. Obtain as…arrow_forward
- Reaction to discussion below. Do you agree or disagree? Any additional thoughts? It is important to understand that for a business to succeed, being motivated and hardworking does not guarantee a good positive outcome for the company. There are other key factors that have to be in place in order to put the company on a path for success. These factors include effective planning and decision-making with a systematic approach that considers the available information, the goals and objectives of the organization, and the potential outcomes of different decisions. One of the companies I admire the most today is Apple. I because of how it started and all the changes they had to go through to become the company they are today. Apple is well-known for its innovations in hardware, software, and services. Thanks to them, it grew from some 8,000 employees and $7 billion in revenue in 1997, the year Steve Jobs returned, to 137,000 employees and $260 billion in revenue in 2019. Much less well…arrow_forwardPlease type the answer very fast.i ll upvote thank You A Managing Partner at Supreme-Acc Inc. Assume you are one of the Managing Partners at Supreme-Acc Inc., a small firm offering tax, advisory, forensic and auditing services, located in Cape Town. Just like any manager, your duties can be grouped into four managerial functions: planning, organising, leading and controlling. As one of the senior managers, your role is critical to the strategic direction and overall success of the business. Having a critical role in an organisation, much is also required from you. As an incentive, part of your remuneration package includes a 5% profit-sharing scheme. Identify and elaborate on five (5) reasons why strategic control is important to you as a Managing Partner at Supreme-Acc Inc. in the strategic management processarrow_forwardRespond to this post in 100 words As there are several initiatives that can be used for an organization, two key ones for my organization are a code of conduct and ethics training workshops. Organizations frequently create a code of conduct outlining anticipated ethical behavior. This allows employees to have a resource to learn about the organization's principles and standards. A code of conduct establishes explicit norms and expectations for employees, resulting in an organization-wide knowledge of ethical behavior (Ferrell et al., 2016). The code of conduct may not be enough for comprehensive ethics training because it does not address unique ethical quandaries that employees face in their roles. Organizations may hold ethics-focused workshops or training sessions. These courses can cover a variety of issues, including ethical decision-making, conflicts of interest, and dealing with sensitive material. Workshops provide participatory learning and discussion, allowing employees to…arrow_forward
- 1. State vision and mission statement of your chosen organization, highlight their keyfeatures. Suggest any changes in vision or mission statement if you deem necessary.2. Conduct a SWOT Analysis and develop a Strengths-Weaknesses-OpportunitiesThreats (SWOT) Matrix.3. Analyse long-term objectives and specific strategies of your organization.4. Analyse people, their capability, organization structure and corporate culture issues of your chosen organization, if you think they impacted on its successful strategyexecution.5. Offer recommendations for successful strategy formulation and implementation in yourchosen organization.arrow_forwardInterview managers at a local business to determine the company's core business metrics (financial, demand, provider, employee, operation, knowledge, creativity, etc.). What are the ency metrics used that company? What kind of cause and-effect (interlinking) success partnerships will the company be interested in?arrow_forward1. What three (3) personal values should a manager possess to improve the organization's success in achieving/fulfilling its primary purpose? 2. Assumptions are used by management methods such as the Logical Framework Approach (LFA), Cost-Benefit Analysis, and Cost-Effectiveness Analysis to provide inputs for managerial decisions and actions. What is the logic of employing an assumption in coming up with or creating inputs for management decisions and actions, given that it is not guaranteed to hold? Is there any way to avoid making assumptions?arrow_forward
- Director of “We Care” hospital, want to apply for accrediting their healthcare facility. He knows the significance of getting accredited for quality services. His task is to now convince his staff (clinical and admin) to accept this proposal and make the team ready to apply for accreditation. how will you gaining your employees acceptance to go forward?arrow_forwardGive typing answer with explanation and conclusion What accounts for Dabbawala’s success; i.e. what are its key practices/ingredients of each of the four components of the CM (work, people, formal organization, and informal organization) that enable it to achieve such low cost and high quality 6 sigma)?arrow_forward1. Could writing a conventional business plan ever cause more harm than good? Explain your answer?2. If you wanted some assistance in setting up and running a new business, you might look at business incubators as a solution. What kind of assistance would you consider the most valuable?3. Given the risks involved in starting any company, should an aspiring entrepreneur investigate all possible failure scenarios and develop action plans to avoid these potential outcomes? Explain your answer.4. How do autocratic, democratic, and laissez-faire leadership styles differ?5. Ethical considerations. Apart from meeting the company’s future talent needs, do managers have a personal ethical obligation to help their employees develop and advance in their careers? Explain your answer.6. What are the advantages and disadvantages of the unstructured organizational model?7. Suppose you are the marketing manager of the credit-card department of a financial institution. Your objective is to support the…arrow_forward
- Principles Of MarketingMarketingISBN:9780134492513Author:Kotler, Philip, Armstrong, Gary (gary M.)Publisher:Pearson Higher Education,MarketingMarketingISBN:9781259924040Author:Roger A. Kerin, Steven W. HartleyPublisher:McGraw-Hill EducationFoundations of Business (MindTap Course List)MarketingISBN:9781337386920Author:William M. Pride, Robert J. Hughes, Jack R. KapoorPublisher:Cengage Learning
- Marketing: An Introduction (13th Edition)MarketingISBN:9780134149530Author:Gary Armstrong, Philip KotlerPublisher:PEARSONContemporary MarketingMarketingISBN:9780357033777Author:Louis E. Boone, David L. KurtzPublisher:Cengage Learning
![Text book image](https://www.bartleby.com/isbn_cover_images/9780134492513/9780134492513_smallCoverImage.gif)
![Text book image](https://www.bartleby.com/isbn_cover_images/9781259924040/9781259924040_smallCoverImage.gif)
![Text book image](https://www.bartleby.com/isbn_cover_images/9781337386920/9781337386920_smallCoverImage.gif)
![Text book image](https://www.bartleby.com/isbn_cover_images/9780134149530/9780134149530_smallCoverImage.gif)
![Text book image](https://www.bartleby.com/isbn_cover_images/9781337407595/9781337407595_smallCoverImage.gif)
![Text book image](https://www.bartleby.com/isbn_cover_images/9780357033777/9780357033777_smallCoverImage.jpg)