MARKETING
7th Edition
ISBN: 9781260087710
Author: Grewal
Publisher: RENT MCG
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Question
Chapter 17, Problem 7MA
Summary Introduction
To decide: The kind of store that person X prefers to shop.
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You can purchase apparel at a discount store, specialty store, categoryspecialist, off-price retailer, department store, or Internet-only store.From which of these types of stores do you shop? Explain why youprefer one type store over another.
How many retail stores do you own, is an example of which scale?
Which types of retail outlets are best suited to intensive distribution? To selective distribution? To exclusive distribution? Explain your answer in each case.
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- What do you need from your favourite online store in terms of how it works and how it looks?arrow_forwardDiscuss the future of the specialty shop if producers place greater emphasis on mass selling because of the inadequacy of retail order-taking.arrow_forwardThe same brand and model of tablet is sold by specialty computer stores, discount stores, category specialists, online retailers, and warehouse stores. Why would a customer choose one retail format over the others?arrow_forward
- 1. Why would one retailer seek to be part of an exclusive distribution channel while another seeks to be part of an intensive distribution channel? 2. Define the term "total retail experience." Then describe a recent retail situation in which your expectations were surpassed and state why.arrow_forwardJust Answer the Number 2! Here is the answer for the number 1. Retailing is the process of part of the supply chain management in which a retailer deals or interacts directly with the customers. In retailing there can be a brick and mortar store or an online store through which the products and services can be offered to the customers. Retailing business has some major benefits which are as follows - Convenience for customers in terms of time, place, stocks, etc. Encourages impulsive purchases More secure than online shopping Greater sales potential Promotes competitive environment Deciding retail prices A retailer such as a grocer feels entitled to decide on the retail price of the products he sells rather than obey a supplier's SRPS as a retailer bears expenses and efforts in the form of capital, manpower, time and energy which sometimes is not justified in the margin given by the company or in the SRPS. A retailer is the last chain in supply management and he has a…arrow_forwardWhat is your favorite store? Explain in detail why it has become your favorite, and what other stores can learn from this.arrow_forward
- In terms of approach, how do service retailers differ from merchandise retailers in the Philippines? Give at least 3 differentiation. Cite a sample company and your online data source.arrow_forwardJust ANswer the Number 3! Here is the answer for the number 1. Retailing is the process of part of the supply chain management in which a retailer deals or interacts directly with the customers. In retailing there can be a brick and mortar store or an online store through which the products and services can be offered to the customers. Retailing business has some major benefits which are as follows - Convenience for customers in terms of time, place, stocks, etc. Encourages impulsive purchases More secure than online shopping Greater sales potential Promotes competitive environment Deciding retail prices A retailer such as a grocer feels entitled to decide on the retail price of the products he sells rather than obey a supplier's SRPS as a retailer bears expenses and efforts in the form of capital, manpower, time and energy which sometimes is not justified in the margin given by the company or in the SRPS. A retailer is the last chain in supply management and he has a…arrow_forwardThe wheel of retailing helps explain the evolution of firms that enter a market on a shoestring budget and gain customers by offering lower prices. It suggests that once a customer base is established, the retailer begins offering higher-end products, more upscale facilities, and better service. ) a) True () b) Falsearrow_forward
- Please do not give solution in image format thanku As products flow through channels of distribution, information passes as well. Given the stages listed below, match them to the correct sequential order in the question. A - Store to distribution center B - Store to manufacturer C - Customer to store D - Buyer to manufacturer E - Store to buyer F - Manufacturer to distribution center and buyer Group of answer choices 1st [ Choose ] E F B A D C 2nd [ Choose ] E F B A D C 3rd [ Choose ] E F B A D C 4th [ Choose ] E F B A D C 5th [ Choose ] E F B A D C 6th [ Choose ] E F…arrow_forwardExplain the difference between staple and fashion merchandise? Give Examples for each type.arrow_forwardIllustrate a step by step strategy of turning a clothes retail shop to a purely e-commerce cloths Retails shop then to a purely e-commerce cloths retail onlinearrow_forward
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